Results 21 to 30 of about 6,689,861 (297)
The Influence of Culture on Impulse Buying Behavior: A Systematic Literature Review
BBR: Brazilian Business Review, 2023 Culture plays a significant buying role in shaping different aspects of consumer behavior such as rational, impulse, and compulsive buying behavior. Impulse buying is one of the prevalent phenomena that significantly affect the sales revenue of companies.
Abu Bashar +2 more
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International Journal of Web Information Systems, 2021 Purpose This paper aims to examine how presence (the social presence of live streaming platforms, of viewers, of live streamers and telepresence) affects consumer trust and flow state, thus inducing impulsive buying behaviors, personal sense of power as
Junlan Ming +4 more
semanticscholar +1 more source
Agent-Based Simulation Consumer Behavior in Impulse Buying [PDF]
Muṭāli̒āt-i Mudīriyyat-i Ṣan̒atī, 2021 Because of the dissemination of impulse buying behavior in consumers its academic studies have increased over the last decade. Because in large stores, sales have to be increased, the behavior of consumers in impulse buying to be taken into account by ...
Salman Abbasi Siar +2 more
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Measuring social media impact on Impulse Buying Behavior
Cogent Business & Management, 2023 In today’s ever-evolving business landscape, understanding the shifting buying behaviors of consumers has become a formidable challenge for businesses worldwide.
Prakash Singh +3 more
semanticscholar +1 more source
Systems, 2023 Panic buying is now a frequent occurrence in many countries, leading to stockouts and supply chain disruptions. This paper highlights consumers’ panic buying behavior in different types of regions and the impact of different replenishment strategies ...
Shiwen Wu +4 more
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Sustainability, 2022 The sustainability of live commerce is closely dependent on the impulse buying behavior of consumers because of its live characters compared to the traditional e-commerce mode.
Zhenfang Zhang, N. Zhang, Jiguang Wang
semanticscholar +1 more source
Jurnal Manajemen Teori dan Terapan, 2021 COVID-19 pandemic spread around the world and changed people's shopping habits. This phenomenon causes much fear and induces panic behavior. In a highly uncertain situation, many people are more likely to engage in impulse buying behavior during this ...
Alfian Budi Primanto +1 more
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Modeling the significance of advertising values on online impulse buying behavior
Humanities and Social Sciences Communications, 2023 Growth in online impulsive buying and digital advertising have drawn the attention of researchers in developed countries, but it is still in its early stages, especially in China.
Zhitan Feng +3 more
semanticscholar +1 more source
NUML International Journal of Business & Management, 2022 Consumer buying behavior is becoming a key component in marketing where individuals search, select, use, and dispose off goods to satisfy their needs and wants.
Kanwal Iqbal Khan, Shahid Mahmood, Muzammil Iqbal
doaj +1 more source
Journal of Retailing and Consumer Services, 2022 Although existing research suggests that personality plays an important role in explaining compulsive buying behavior, there is still potential space to diagnose the theoretical mediational mechanisms underlying these effects or the extent to which these
P. Tarka +2 more
semanticscholar +1 more source