Analisis Pengaruh Brand Image dan Celebrity Endorsment terhadap Keputusan Pembelian Produk Shampo Head And Shoulders di 24 Mart Manado [PDF]
Perkembangan dunia usaha ini ditandai dengan makin banyaknya persaingan. Tujuan Perusahaan adalah memperoleh laba yang maksimal. Untuk memperoleh laba yang maksimal Perusahaan harus menjual produk terlebih dahulu.
Parengkuan, V. (Valentine) +2 more
core
Abstract The vision of using microalgae to obtain organic chemicals in a carbon‐neutral manner is intriguing. It promises to produce various substances including biofuels by photosynthesis, without competing with agricultural land. Processes have been established whereby microalgae undergo a growth phase followed by a stress phase, which induces lipid ...
Samira Reuscher +2 more
wiley +1 more source
Sports Celebrity Influence on the Behavioral Intentions of Generation Z [PDF]
The research is to determine what the effects, if any, professional athlete endorsers or spokespersons have on the generation Z cohort. There is a relative lack of published research that investigated the influence sport celebrity endorsers had on ...
Farren, Kayla M
core +1 more source
‘Where are the adults?’: Troubling child‐activism and children's political participation
Abstract Children's political participation is a well‐established theme in childhood studies. In this article we offer an original account of child activism that takes into account the entangled and emergent aspect of children as activists. We begin with a historical and a conceptual review, noting the importance of mid‐20th century developments such ...
Sharon Hunter, Claire Cassidy
wiley +1 more source
A typology of schools across the four nations of the United Kingdom: Class, race and geography
Abstract In this paper we analyse the hierarchical field of schools across the United Kingdom during the transition to university and suggest that there are five socially distinct clusters of schools. Our five‐cluster typology of UK schools is composed of an established group of elite private and state schools, schools for the white rural and suburban ...
Sol Gamsu, Håkan Forsberg
wiley +1 more source
Case 7: Social and political Influences of Celebrity - Interview with Denise Ho (Cantopop singer/actress/social activist) and Pakho Chau (Cantopop singer-songwriter/actor) [PDF]
This TDG project enhances the active learning, critical thinking and sociocultural relevance of the course through discussion of recent and real cases of celebrity creation and endorsement of fashion, luxury and lifestyle brands in various media ...
Tse, HLT
core
Justice‐centred climate change education and territory
Abstract In a globalised world, education faces challenges that go far beyond professional training, where social responsibility and the inclusion of heterogeneous communities and territories in all levels of education have become a greater focus of the university and of scientific research, setting the stage for more inclusive public policies. Greater
Lennin Florez‐Leiva +3 more
wiley +1 more source
Celebrity political endorsement is an internationally common phenomenon that has substantially increased over recent years. It refers to celebrities who publicly support political candidates or parties, often in election campaigns.
Katja Friedrich, Cordula Nitsch
doaj +2 more sources
The Impact of L'Oréal Paris Fall Repair‘s Celebrity Endorsement Towards Consumer Purchase Intention with Brand Image as a Mediating Variable [PDF]
Hair fall problem had been in the second rank for the most common hair problems faced by women in Indonesia since 2010 to 2014. Hence, L'Oréal Paris Fall Repair that was just launched in 2013 has had potential chance to fulfill market need.
Widjaja, A. A. (Anastasia)
core
A Guide to Bayesian Optimization in Bioprocess Engineering
ABSTRACT Bayesian optimization has become widely popular across various experimental sciences due to its favorable attributes: it can handle noisy data, perform well with relatively small data sets, and provide adaptive suggestions for sequential experimentation.
Maximilian Siska +5 more
wiley +1 more source

