Results 81 to 90 of about 3,837 (294)
CELEBRITY ENDORSEMENT AND CONSUMER BUYING BEHAVIOUR TOWARDS TELECOMMUNICATION SERVICES
, 2022 This study examined the influence of celebrity endorsement on consumer buying behaviour towards telecommunication services. It sought to determine the influences of celebrity credibility, celebrity attractiveness and celebrity popularity on consumer ...
Anyadighibe, Dr. Joseph A. +3 more
core +2 more sources
The Anatomical Record, EarlyView.Abstract The upper carbonate concretion levels of the Romualdo Formation (Aptian, Brazil) have yielded several theropod dinosaur remains, including spinosaurids and the coelurosaurs Santanaraptor placidus and Mirischia asymmetrica, the phylogenetic affinities of which are controversial.
Rafael Delcourt +4 more
wiley +1 more source
Archaeological Prospection, EarlyView.ABSTRACT Below the classical fortress of Samikon at the coast of the western Peloponnese, ancient writer Strabo mentioned a sanctuary of Poseidon which served as the centre of the religious association of the Triphylian cities. In this paper, we describe the discovery and investigation of a building structure by means of geophysical and ...
Dennis Wilken +10 more
wiley +1 more source
Almana: Jurnal Manajemen dan BisnisResearch on purchase intention in the digital era shows inconsistent findings regarding the impact of celebrity endorsement, with some studies highlighting its influence while others emphasize the stronger role of psychological factors.
Nita Anggun +3 more
doaj
The Effects of Celebrity Endorser Authenticity and Product Congruence on Brand Experience
, 2018 The purpose of this study is to observe the impact of celebrity endorser authenticity and product congruence on brand experience, brand evaluations and celebrity evaluations.
Cruikshank, Catie
core
Effect of Celebrity Endorsement on Purchase Intention-Sem Analysis
, 2021 Personalities who are well known in public because of their credibility and the work they do is known as celebrity. Advertisers are using celebrity to enhance the effectiveneness and influence of their commercials.
et. al., Dr.veto Dey,
core +1 more source
Charlotte Pommer: Resistance fighter and female pioneer of German anatomy
Anatomical Sciences Education, EarlyView.Abstract This article examines the biography and unique case of Charlotte Pommer (1914–2004), the only anatomist documented to have left the field during the Nazi period after encountering the regime's victims on the dissection table. While she is known for her resistance activities, newly presented documentation reveals her role as the provisional ...
Tim S. Goldmann
wiley +1 more source
Modelling the significance of celebrity endorsement and consumer interest on attitude, purchase intention, and willingness to pay a premium price for green skincare products. [PDF]
Heliyon, 2023 Al Mamun A +4 more
europepmc +1 more source
Impact of Celebrity Endorsement on Consumer Purchase Intention of Cosmetics
, 2021 Purpose- This study intends to investigate the impact of celebrity endorsement on consumer purchase intention and identify the perceived qualities of a successful celebrity endorser in order to elevate consumer purchase intention towards cosmetics in Sri
Anuranga, B.K.H.D. +1 more
core +1 more source
‘Where are the adults?’: Troubling child‐activism and children's political participation
British Educational Research Journal, EarlyView.Abstract Children's political participation is a well‐established theme in childhood studies. In this article we offer an original account of child activism that takes into account the entangled and emergent aspect of children as activists. We begin with a historical and a conceptual review, noting the importance of mid‐20th century developments such ...
Sharon Hunter, Claire Cassidy
wiley +1 more source