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Student Engagement and Marketing Classes

Journal of Marketing Education, 2011
A study is reported that investigates the goals underlying undergraduate students’ engagement in their major classes, nonmajor classes, and in extracurricular activities. The qualitative study employs both focus groups and goal-mapping exercises. The results suggest that students tend to focus on utilitarian, attribute-level considerations mainly ...
Steven A. Taylor   +3 more
openaire   +1 more source

Engage Your Students Before Class: More Pre-Class Engagement for More Effective Flipped Classrooms

2019 IEEE International Conference on Engineering, Technology and Education (TALE), 2019
Lacking student preparation before class has been the most commonly identified challenge when adopting the flipped classroom approach. In this study, we have introduced a class activity which can increase student pre-class online engagement and help them better prepare for the in-class activity.
Yuqian Chai   +4 more
openaire   +1 more source

Increasing Student Engagement in Large Classes

Teaching Sociology, 2013
This article introduces a simple, flexible approach to engaging students within large classes, known as ARC (application, response, collaboration). ARC encourages each student’s presence and engagement in class; creates a sense of excitement and anticipation; breaks down passivity and anonymity; effectively gains, maintains, and utilizes students ...
openaire   +1 more source

Engaging the Millennial Generation in Class Discussions

College Teaching, 2010
Students in the Millennial Generation (late 20s and younger) have been raised in an environment in which individuality is highly valued and information, entertainment, and social interactions are unlimited and at their fingertips. As a result, these students may have different educational expectations and needs than previous generations.
Roehling, Patricia V   +4 more
openaire   +2 more sources

Engaging Classes in a Virtual World

2013
Virtual worlds, such as Second Life, are multi-user, interactive computer-simulated environments created for users to inhabit and interact via avatars, which are graphical representations of a person that can be personalised and used in the virtual world.
openaire   +1 more source

Building Engaging Assignments for YOUR Class

Proceedings of the 54th ACM Technical Symposium on Computer Science Education V. 2, 2022
Erik Saule   +2 more
openaire   +1 more source

Class in the Classroom: Engaging Hidden Identities

Metaphilosophy, 2001
Using Marcuse's theory of the total mobilization of advanced technology society along the lines of what he calls “the performance principle,” I attempt to describe the complex composition of class oppression in the classroom. Students conceive of themselves as economic units, customers pursuing neutral interests in a morally neutral, socio‐economic ...
openaire   +1 more source

Effects of in-class engagement activities in online synchronous classes.

Scholarship of Teaching and Learning in Psychology, 2022
Jeffrey S. Nevid   +2 more
openaire   +1 more source

Engaging Online Classes Through Gamification

With the advent of online education, the traditional classroom setting has undergone a significant transformation. However, one of the key challenges faced by educators in the online environment is maintaining student engagement and active participation.
S. C. Vetrivel   +3 more
openaire   +1 more source

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