Results 41 to 50 of about 2,788,848 (290)
The Influence of a Brand’s Visual Content on Consumer Trust in Social Media Community Groups
Journal of Theoretical and Applied Electronic Commerce Research, 2021 The study covered by the present paper sought to look into a range of factors affecting the building of trust in brands among social media community groups.
Lukas Karpenka +3 more
doaj +1 more source
Metastatic niche shaped by host factors influences disseminated cancer cell fate
FEBS Letters, EarlyView.Metastasis is shaped not only by cancer cells but also by the environments they encounter. This review explores how factors such as aging, diet, the microbiome, lifestyle, and environmental exposures remodel organ‐specific niches in the lung, liver, bone, and brain, influencing where metastatic cells survive, remain dormant, or grow, and ultimately ...
Gwennan Delyth Ward +2 more
wiley +1 more source
Antecedents of consumer-brand engagement: The mediating role of brand satisfaction
South African Journal of Economic and Management SciencesBackground: Customer management has evolved from transaction-based to customer engagement, emphasising the importance of establishing strong customer-brand relationships.
Thinkwell Ndhlovu, Tania Maree
doaj +1 more source
The Effect of Macrocelebrity and Microinfluencer Endorsements on Consumer–brand Engagement in Instagram [PDF]
, 2021 Abstract Several brands are striving in their endeavors to find new ways to improve their consumer engagement through social media. They are using different tools including influencer marketing through social networking sites (SNSs).
Marques, Inês Rios +2 more
openaire +2 more sources
Going viral − Virus‐targeting nanobodies for research, diagnostics and therapy
FEBS Letters, EarlyView.The increasing prevalence of viral diseases represents a major threat for global human health. Nanobodies, small binding fragments derived from camelid heavy‐chain antibodies, offer versatile tools for viral research, diagnostics, and antiviral therapy.
Domenic Ebert, Ulrich Rothbauer
wiley +1 more source
Mitochondrial translation and coordinated cytosolic translation in metabolic homeostasis and disease
FEBS Letters, EarlyView.Mitochondrial function depends on coordinated protein production from the nuclear and mitochondrial genomes. This review highlights how cytosolic and mitochondrial translation, mRNA localization, protein import, and respiratory complex assembly are integrated to maintain mitochondrial proteostasis and function.
Boseon Kim +4 more
wiley +1 more source
The impact of brand gender on consumer-brand engagement and consumer-based brand equity on Facebook [PDF]
, 2017 In this research, we investigate how two distinct and universal dimensions of brand personality - brand masculinity and brand femininity - which constitute the two dimensions of brand gender (Grohmann 2009) influence consumer-brand engagement on Facebook.
Machado, Joana +5 more
core
MATEC Web of Conferences, 2017 This article explored the effect of instrumental interaction and relational interaction on consumer engagement (community engagement and brand engagement) among community members. The mediating effect of E-social capital was investigated as well.
Yan Bingsheng, Li Lihua, Sun Hongtao
doaj +1 more source
Frontiers in Psychology, 2022 In this era of razor-edge competition, marketers strive to outperform their rivals by improving their brands. Increasing brand coolness may be the best way to do it.
Saman Attiq +4 more
doaj +1 more source
Molecular Oncology, EarlyView.Enterotoxigenic Bacteroides fragilis is a gut bacterium linked to bowel cancer. We propose that its toxin acts along two routes: at the cell surface, cutting the adhesion protein E‐cadherin and triggering inflammation; and inside the cell, delivered by bacterial vesicles, switching on NOD1 and cancer stem cell programs.
Kangchan Choi +2 more
wiley +1 more source