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Consumer acceptance of mobile advertising : the key determinants for driving consumer acceptance
, 2010 openaire +1 more source
Consumer acceptance of irradiated food and information disclosure – A retail imperative
Clare D’Souza +4 more
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Consumer Acceptance or Consumer Preference
1952Data drawn from studies designed to measure consumer acceptance or consumer preference are frequently misinterpreted simply because it is not clear which is being measured. It is necessary to know whether consumers can distinguish between alternatives before their preferences can be established.
Burrows, Glenn L., Burrows, Glenn L.
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Consumer acceptability of ground venison
Journal of the American Dietetic Association, 1982The acceptability of ground venison was evaluated by 91 consumers. Four meat patties were formulated: 100 percent beef, 100 venison, 50 percent venison/50 percent beef, and 50 percent venison/50 percent pork. The four patties received similar acceptability scores, except that the all-venison patty was less juicy and had a stronger game flavor.
H C, Brittin +3 more
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Sweeteners: Consumer acceptance in tea
Journal of the American Dietetic Association, 1984Sucrose, fructose, aspartame, and saccharin were compared for consumer preference, aftertaste, and cost to determine acceptability of the sweeteners. A 23-member taste panel evaluated tea samples for preference and aftertaste. Mean retail cost of the sweeteners were calculated and adjusted to take sweetening power into consideration.
D J, Sprowl, L A, Ehrcke
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CONSUMER ACCEPTABILITY OF VEGETABLE SOUPS
Journal of Sensory Studies, 2007ABSTRACT The aim of this study was to investigate whether product label information “produced with organic ingredients” and “stabilization technology” affects consumer acceptability of vegetable soups. Three focus group interviews were preliminarily conducted in order to gain information about the appropriate terminology to use in the next consumer ...
DI MONACO, ROSSELLA +3 more
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Consumer acceptance of ingenic foods
Biotechnology Journal, 2006AbstractRecent advances in plant molecular biology offer a means of reaping the benefits of biotechnology, while potentially assuaging consumer concerns by re‐inserting native DNA back into plants. Results are presented from nationwide surveys in the U.S.
Lusk, J.L., Rozan, Anne
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Modeling consumer acceptance probabilities
Expert Systems with Applications, 2006This paper investigates how to estimate the likelihood of a customer accepting a loan offer as a function of the offer parameters and how to choose the optimal set of parameters for the offer to the applicant in real time. There is no publicly available data set on whether customers accept the offer of a financial product, whose features are changing ...
Thomas, L.C. +3 more
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