Research on the impact mechanism of Green Emotional Involvement on Consumer Engagement Behavior: the chain mediating roles of Perceived Authenticity and Perceived Value. [PDF]
Yang Y, Su Q.
europepmc +1 more source
Consumer psychological motivations to customer brand engagement: a case of brand community
CONSUMER PSYCHOLOGICAL MOTIVATIONS TO CUSTOMER BRAND ENGAGEMENT: A CASE OF BRAND COMMUNITY Consumer psychological motivations to customer brand engagement: a case of brand community (-
Kumar, Jitender, Nayak, Jogendra Kumar
core
Palatable food alleviates stress and prevents anxiety. This study uncovers a dedicated neural pathway: dopamine release in the PFC activates D1R neurons, whose projections to the peri‐PVN engage a population of anxiolytic CRFR1 neurons. These neurons then inhibit stress‐induced hyperactivity of PVNCRF neurons, providing a circuit‐level explanation for ...
Yuchuan Hong +12 more
wiley +1 more source
The Impact of Social Media Marketing Activities on Consumer Inspiration, Food Pleasure, and Behavioral Intentions: Evidence from Dubai Chocolate. [PDF]
Hamarat H +5 more
europepmc +1 more source
The integration of ROS‐generating systems with H2S depletion strategies effectively overcomes the limitations imposed by endogenous antioxidant defenses on ROS‐based antimicrobial therapies. In this study, the Cu‐MOF is incorporated into pillararene‐embedded COF, achieving a “three‐in‐one” antimicrobial effect that markedly alleviated periodontal ...
Shuang Liang +9 more
wiley +1 more source
Emotionally Structured Interaction Networks and Consumer Perception of New Energy Vehicle Technology: A Behavioral Network Analysis of Online Brand Communities. [PDF]
Xu J, Liu C, Lu L.
europepmc +1 more source
Consumer Brand Engagement: Role Of Gamification
Gamification became a new attractive way to strengthen relations with consumers for companies and brands. Despite gamification is new and not clearly described phenomena companies apply different gamification techniques aiming to enhance consumers brand ...
Vitkauskaitė, Elena, Gatautis, Rimantas
core
A Piezo‐Mimetic Ionic Hydrogel Harnessing Joint Motion for Cartilage Repair
A piezo‐mimetic ionic hydrogel converts mechanical deformation into bioactive ionic currents via stress‐induced asymmetric ion migration. Coupled with sustained Mg2+ release, this mechano‐electrochemical platform bridges mechanical loading and cellular signaling, enabling load‐adaptive stimulation and enhanced cartilage regeneration. ABSTRACT Articular
Chenyuan Gao +14 more
wiley +1 more source
Going viral: How social and personal motivations drive emotional engagement and consumer online brand-related activities. [PDF]
Dinh TCT, Lee Y.
europepmc +1 more source
A Plug‐and‐Play Platform for Customizing Multivalent Degraders and Degrader‐Drug Conjugates
Membrane proteins remain challenging targets for conventional TPD approaches. Here, the authors develop UPTAB, a modular platform leveraging ultrahigh‐affinity orthogonal Im/CL protein pairs for lysosomal degradation of membrane proteins. Mono‐targeted (Type‐I), dual‐targeted (Type‐II), and tri‐targeted (Type‐III) UPTABs enable simultaneous degradation
Mengqing Zhao +7 more
wiley +1 more source

