Results 141 to 150 of about 8,389 (298)

Corporate brands, the British Monarchy, and the resource-based view of the firm

open access: yes, 2008
Drawing on the nascent literature on corporate brands, the economic theory of the resourced-based view of the firm and the extensive literature on the British Monarchy, this article examines the branding credentials of the British Crown.
Balmer, JMT
core  

‘Self’ and ‘othering’ as a byproduct of large‐scale assessment: An investigation into the Gaokao retake policy

open access: yesBritish Educational Research Journal, EarlyView.
Abstract While Gaokao, the National College Entrance Examination (NCEE), has been extensively discussed outside the Chinese academic circle, the retake policy of the test has not received much attention. Moreover, Gaokao research in China has predominantly examined the effectiveness of the retake decision in relation to students' demographic ...
Yifeng Cheng, M. Obaidul Hamid
wiley   +1 more source

Biographies, ontological security and the socio‐spatial politics shaping teachers' mobility in remote Australia

open access: yesBritish Educational Research Journal, EarlyView.
Abstract The global teacher shortage continues to intensify, with disparate impacts across geographic and socio‐economic communities. In Queensland, Australia, where this study originates, post‐COVID teacher shortages have intensified workforce pressures, leaving several regional, rural and remote schools as some of the ‘hardest‐to‐staff’ in the ...
Matthew Readette   +5 more
wiley   +1 more source

Anatomy of British Business School Brands: Attributes Affecting Choice Among Pakistani Postgraduate Students

open access: yesTržište, 2014
The research studies that investigate business school brands from an Asian consumer perspective are scarce. Current study aims at discovering the branding attributes of UK Business Schools that influence Pakistani business students to apply for admission
Usman Ahmad   +3 more
doaj  

Country branding: A developing economy perspective

open access: yes, 2011
Anthony Ebow Spio is a lecturer at the Business Administration department of Ashesi University CollegeCountry branding, has become a strategic tool for attaining country competitiveness.
Akotia, Mathias   +3 more
core  

English teachers' journeys since the 2020 Iteration of Black Lives Matter

open access: yesBritish Educational Research Journal, EarlyView.
Abstract The 2020 resurgence of Black Lives Matter (BLM) mobilised students in England to demand greater representation of racially minoritised voices in English curriculums—a call highlighted by stark inequity: just 1.5% of GCSE texts studied are by racially minoritised authors, despite racially minoritised students comprising 38.0% of the student ...
Adrian Fernandes
wiley   +1 more source

2.0 Country Branding

open access: yesAdvances in Intelligent Systems Research, 2014
Mittil\303\244 T.S   +1 more
openaire   +4 more sources

Place branding and the representation of people at work: Exploring issues of tourism imagery and migrant labour in the Republic of Ireland

open access: yes, 2008
This paper addresses destination brand image in tourism marketing and assesses the contribution of tourism ' s workforce to such image and branding, considering the role that employees play in visitors ' interpretation of their experience of destination ...
Baum, T.G., Devine, F., Hearns, N.
core  

Knowing education in Thailand like a global expert organisation: Politics, context and data

open access: yesBritish Educational Research Journal, EarlyView.
Abstract Global expert organisations play increasingly significant roles in the way that education is understood and governed internationally, including by influencing the discourses through which education is conceptualised and shaping norms of what counts as success, failure, progress and the most desirable visions for the future.
Steve Puttick   +6 more
wiley   +1 more source

VARIABLES OF THE IMAGE OF TOURIST DESTINATION [PDF]

open access: yes
The image of a destination is more than a distinguishing element; it is a component of the supply and brings more value to it. The image of a destination can be the decisive component, while the other elements re relatively alike (1).
Ban Olimpia
core  

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