Results 21 to 30 of about 32,116 (267)

The mediating role of customer participation in the relationship between customer attitude and customer citizenship behavior of online shopping customers [PDF]

open access: yesالمجلة العلمية للدراسات والبحوث المالية والتجارية, 2023
This research aimed to explore the mediating role of customer participation in the relation between customer attitude (CA) and customer citizenship behavior (CCB) of online shopping customers in Egypt.
Manal Mohamed Ahmed EL Mekebbaty
doaj   +1 more source

Systematic Literature Review on Customer Switching Behaviour from Marketing and Data Science Perspectives

open access: yesAMAR (Andalas Management Review), 2021
This paper systematically examines the literature review in the field of customer switching behavior. Based on the literature review, it can be concluded that customer switching behavior is a topic that has been widely researched, with a focus on ...
Ares Albirru Amsal   +2 more
doaj   +1 more source

Adapting Manufacturing to Customer Behavior [PDF]

open access: yes, 2006
The globalization of competition urges manufacturers to reduce costs and simultaneously provide a better service to the customer. To achieve both goals, the prediction of customer behaviour plays a key role. This can be done by observation of the customers on public market places like eBay. These observations have to be combined with events influencing
Stephan Kassel, Kay Grebenstein
openaire   +1 more source

Effects of customer engagement behavior

open access: yesJournal of Economics and Management, 2017
Aim/purpose - Research addressing the customer engagement behavior (CEB) has rapidly developed in the marketing discipline, contributing to the knowledge on network organization. However, insights into the specific outcomes of CEB remain largely nebulous. Few comprehensive conceptual frameworks of CEB effects exists in the literature to-date.
Katarzyna Żyminkowska   +2 more
openaire   +2 more sources

Customer–Company Identification as the Enabler of Customer Voice Behavior: How Does It Happen?

open access: yesFrontiers in Psychology, 2020
In this study, we define customer voice behavior as a consumer’s extra-role communicative behavior of offering suggestions or opinions to enterprises.
Yang Ran, Hao Zhou
doaj   +1 more source

The relationship between customer value co-creation behavior, satisfaction and loyalty in healthcare industry

open access: yesTạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, 2021
The study aims to investigate the relationship between customer value co-creation behavior, satisfaction and loyalty in healthcare industry. Value co-creation behavior is defined customer participation behavior, which refers ...
Nguyễn Ngọc Duy Phương   +4 more
doaj   +1 more source

Value acquisition, value co-creation: The impact of perceived organic grocerant value on customer engagement behavior through brand trust

open access: yesFrontiers in Psychology, 2022
Affected by COVID-19, there is a growing trend toward healthy lifestyles and organic food consumption. The literature on organic foods focuses on the factors that influence buying behavior.
Weiping Yu   +3 more
doaj   +1 more source

Youth’ Co-Creation Behavior in Casual Dining Restaurants in Bandung City, Indonesia

open access: yesJurnal Manajemen Indonesia, 2022
This study aims to identify the co-creation behavior especially students who have experiences of casual dining restaurants. This study also analyses the relationship between co-creation behavior, customer satisfaction, and customer loyalty.
Pri Hermawan   +3 more
doaj   +1 more source

A Study of Customer Orientation and Customer Commitment in the Food Sector of Pakistan

open access: yesThe Lahore Journal of Business, 2020
This study examines the relationship of a firm’s customer orientations, salesperson customer-oriented behavior and customer intimacy with customer commitment.
Muhammad Ahmad, Mirza Ashfaq Ahmed
doaj  

The Influence of Customer Value Co-Creation Behavior on Customer Value (Survey of Ruangguru Application Customers in Indonesia)

open access: yesWacana: Jurnal Sosial dan Humaniora, 2023
This research aims to determine and explain the effect of customer value co-creation behavior on customer value. This research is explanatory research using a quantitative approach.
Mustika Ekawati   +2 more
doaj   +1 more source

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