Results 11 to 20 of about 1,422 (255)
Mediating role of organizational citizenship behavior in the relationship between employee empowerment and customer relationship management (case study of Kerman Melli Bank branches) [PDF]
ارزش آفرینی در مدیریت کسب و کار, 2022 The purpose of this research was to examine the relationship between employee empowerment and customer relationship management with the mediating role of organizational citizenship behavior in Kerman Melli Bank branches.
Saeed Ebadifar, Maryam Mesbahi
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The Costs of Customer Service Citizenship Behaviors: A Qualitative Study [PDF]
Frontiers in Psychology, 2020 Organizational citizenship behaviors (OCBs) - behaviors not formally required or rewarded by the organization, but which promote its effectiveness - can be directed at coworkers, the organization itself or other stakeholders. OCBs directed at customers (customer-oriented citizenship behavior or OCBC) have received surprisingly little attention ...
Einat Lavee, Shani Pindek
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The effect of social support and affective commitment on customer's citizenship behavior and customer turnover intention [PDF]
کاوشهای مدیریت بازرگانی, 2020 Customer participation in service delivery processes gives companies a feedback and helps them provide better services. Such a participatory behavior leads to a competitive advantage for companies. The present study aims to investigate social support and
Esmaeil Shahtahmasbi, Sajad Mazarei
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A study on impact of workplace spirituality on customer–oriented organizational citizenship behavior by considering the role of spiritual intelligence: A case study of an insurance company [PDF]
Management Science Letters, 2013 Present study investigates the effect of workplace spirituality on customer–oriented organizational citizenship behavior by considering the role of spiritual intelligence.
Jaber Moghaddampour +1 more
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Journal of Sustainable Marketing, 2020 This study investigates the impact of corporate social responsibility (CSR) on customer citizenship behavior in the hospitality industry. Further, it explores the mediation effect of customer-company identification and the moderating role of generation ...
Fatima Alhouz
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SAGE Open, 2021 This study expanded the research on service climate to the perspective of customers in the hospitality context and explicated the influence mechanism of service climate on customer citizenship behavior.
Hailian Qiu, Ning Wang, Minglong Li
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Wacana: Jurnal Sosial dan Humaniora, 2023 This research aims to determine and explain the effect of customer value co-creation behavior on customer value. This research is explanatory research using a quantitative approach.
Mustika Ekawati +2 more
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Journal of Sustainable Marketing, 2020 Corporate philanthropy is one of the most debated topics among scholars for socially responsible firms. This study examines the impact of corporate philanthropy on customer citizenship behavior.
Linart Janbout
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Frontiers in Psychology, 2022 This study explores the impact of customers’ value co-creation behavior on their experiences with and loyalty to P2P accommodations. We propose a theoretical model integrating two lines of tourism research: customer value co-creation and customer ...
Jing Lyu, Keyan Cao, Shan Yang
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The mediating role of customer participation in the relationship between customer attitude and customer citizenship behavior of online shopping customers [PDF]
المجلة العلمية للدراسات والبحوث المالية والتجارية, 2023 This research aimed to explore the mediating role of customer participation in the relation between customer attitude (CA) and customer citizenship behavior (CCB) of online shopping customers in Egypt.
Manal Mohamed Ahmed EL Mekebbaty
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