Results 61 to 70 of about 364,749 (299)

Customer Engagement Plans for Peak Load Reduction in Residential Smart Grids

, 2015
In this paper, we propose and study the effectiveness of customer engagement plans that clearly specify the amount of intervention in customer's load settings by the grid operator for peak load reduction.
Hassan, Naveed Ul, Khalid, Yawar Ismail, Tushar, Wayes, Yuen, Chau   +3 more
core   +1 more source

Sustainability Strategies in the Cocoa‐Chocolate Value Chain: An Analysis Using Stakeholder Theory, Global Value Chain Theory, and Resource Dependence Theory

Agribusiness, EarlyView.
ABSTRACT The cocoa‐chocolate value chain faces significant environmental and social challenges, driving firms to adopt sustainability strategies ranging from individual practices to third‐party certifications. This study investigates the factors associated with these strategies by analyzing 304 cocoa‐chocolate companies using firm‐level data from the ...
Stella Marschner, Luigi Orsi, Alessandro Olper, Stefanella Stranieri   +3 more
wiley   +1 more source

Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis

Agribusiness, EarlyView.
ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török, Gréta Maró, Zsófia Jámbor, Zalán Márk Maró, Barbara Tocco, Péter Balogh, Péter Czine   +6 more
wiley   +1 more source

Social customer relationship management and customer lifecycle value in banking: The mediating and moderating roles of engagement [PDF]

Banks and Bank Systems
Type of the article: Research Article AbstractThis study aims to examine how social customer relationship management influences customer lifetime value through the mediating and moderating roles of employee and customer engagement.
Nguyen Ha Thach, Tran Nha Ghi, Bui Huy Khoi, Pham Thi Kim Thanh, Pham Thi Hong Ngoc   +4 more
doaj   +1 more source

The design brief: inquiry into the starting point in a learning journey [PDF]

, 2017
The paper reviews an assessment regime for its capacity to engage university learners, enabling them to design radically new business offerings. We explore the effect of the briefing approach on defining the customer/offering match.
Laffy, Dominic, Sadowska, Noemi
core   +1 more source

Does ESG Matter for Unlisted Companies in the Agri‐Food Industry? Evidence From Japan's Unlisted Agri‐Food Companies

Agribusiness, EarlyView.
ABSTRACT While ESG (environmental, social, and governance) is emphasized among listed companies for their stakeholders and ESG disclosures, ESG engagement among unlisted companies has been rarely examined due to data limitations. This is particularly problematic for the agri‐food industry that has significant impacts on the environment and consists ...
Ying Wang, Satoru Shimokawa
wiley   +1 more source

Capturing brand loyalty through customer relationship management: exploring the roles of customer brand engagement and psychological contracts from a dual perspective

Humanities & Social Sciences Communications
Customer brand engagement has always been emphasized by numerous firms on digital media. However, previous studies of customer brand engagement did not reveal its features and functions, which impedes our ability to further comprehend and apply it. Based
Lingzhi Brian Fang, Tan Cheng, Heng Yang, Yajing Duan   +3 more
doaj   +1 more source

Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language

Agribusiness, EarlyView.
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak, Claudia Bazzani, Andreas C. Drichoutis   +2 more
wiley   +1 more source

Service quality and price perception as catalysts for customer engagement and experience in automotive aftersales

Cogent Business & Management
This study examines the crucial factors impacting Customer Engagement (CE) in the Saudi Arabian automotive after-sales sector. A cross-sectional research design was used to collect data from 395 customers through stratified sampling techniques.
Abdallah Amro, Asad Ur Rehman, Azlan Ali
doaj   +1 more source

Increasing customer loyalty through customer engagement in the retail banking industry [PDF]

Spanish Journal of Marketing-ESIC, 2019
Purpose – This study aims to determine the main antecedents of customer engagement (market orientation, satisfaction, emotions and self-brand connection) and the relationship between customer engagement and customer loyalty in the retail-banking context.
Diego Monferrer, Miguel Angel Moliner, Marta Estrada   +2 more
doaj   +1 more source