Results 61 to 70 of about 16,372 (258)

Mapping the Innovation DNA of Agribusiness Firms: A Multi‐Method Analysis of Strategic Capabilities and Performance

Agribusiness, EarlyView.
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa, Alvaro Dias   +1 more
wiley   +1 more source

Capturing brand loyalty through customer relationship management: exploring the roles of customer brand engagement and psychological contracts from a dual perspective

Humanities & Social Sciences Communications
Customer brand engagement has always been emphasized by numerous firms on digital media. However, previous studies of customer brand engagement did not reveal its features and functions, which impedes our ability to further comprehend and apply it. Based
Lingzhi Brian Fang, Tan Cheng, Heng Yang, Yajing Duan   +3 more
doaj   +1 more source

IMPROVING CUSTOMER EXPERIENCE WITH PHONE CARRIERS THROUGH AI-DRIVEN AUTOMATION AND PREDICTIVE ANALYTICS

Modern Management Review
This article examines how artificial intelligence (AI) improves customer experience in the telecommunications sector, focusing on predictive analytics and AI-driven automation.
Yahia BOUKERCH, Kamilia CHERNANE, Nesrine FETTIH   +2 more
doaj   +1 more source

Quantifying Consumer Tradeoffs Across Firm‐Level Strategic Positioning Dimensions: Evidence from US Craft Beer Consumers

Agribusiness, EarlyView.
ABSTRACT Strategic positioning becomes increasingly important as markets mature, particularly in consumer‐facing industries that offer similar products, experiential cues, and values‐based messages. This study offers a conceptual model to examine the strategic positioning factors that motivate consumers to visit one local business over another before ...
Aaron J. Staples, Trey Malone, J. Robert Sirrine   +2 more
wiley   +1 more source

Who Owns the Output? Authorship, Creative Labour, and Innovation Capability in Human‐AI Collaboration

AI &Innovation, EarlyView.
ABSTRACT Generative AI is radically transforming how creative authorship is understood, attributed, and governed across the world’s cultural and creative industries. As AI systems increasingly produce outputs that organisations and audiences recognise as creative, foundational assumptions about who authors creative work, who receives credit for it, and
Ololade A. Shonubi
wiley   +1 more source

Seeds of change: The impact of Ethiopia's direct seed marketing approach on smallholders' seed purchases and productivity

American Journal of Agricultural Economics, EarlyView.
Abstract While multiple factors explain low adoption rates of improved varieties by small‐scale farmers in sub‐Saharan Africa, a key supply‐side constraint is the limited availability of seed embodying new traits in the volume, quality, price, and timeliness required by farmers. This constraint is partly attributable to classical failures in the market
Dawit Mekonnen, Gashaw T. Abate, Seid Yimam, Rui Benfica, David J. Spielman, Frank Place   +5 more
wiley   +1 more source

The role of venture‐financed startups in innovation for US agriculture

American Journal of Agricultural Economics, EarlyView.
Abstract To evaluate the role played by startup companies in the innovation ecosystem of US agriculture, we compile a unique dataset of 6024 new entrants founded 1987–2019 that details their financing lifecycles, annual economic performance, and patenting activities.
Gregory D. Graff, Charles A. W. de Grazia, Nicholas E. Rada   +2 more
wiley   +1 more source

Are We Prepared for the CDK4/6 Revolution With HR+/HER2− Breast Cancers?: The Importance of Patient Adherence to Adjuvant Therapies

Breast Cancer: Basic and Clinical Research, 2023
Seyla Azoz, Martin Peters, Graham Jones
doaj   +1 more source

Service quality and price perception as catalysts for customer engagement and experience in automotive aftersales

Cogent Business & Management
This study examines the crucial factors impacting Customer Engagement (CE) in the Saudi Arabian automotive after-sales sector. A cross-sectional research design was used to collect data from 395 customers through stratified sampling techniques.
Abdallah Amro, Asad Ur Rehman, Azlan Ali
doaj   +1 more source

Helping financially under‐resourced unmarried mothers move forward and flourish: Feasibility findings from an innovative coaching‐centered place‐based initiative

American Journal of Community Psychology, EarlyView.
Abstract Longer‐duration, holistic, cohort‐based, coach‐led interventions may be particularly effective in promoting both economic health and emotional well‐being among unmarried mothers living in economically disadvantaged neighborhoods. Aligning with the 1999 Centers for Disease Control (CDC) framework for program evaluation, this study presents a ...
Jennifer Langhinrichsen‐Rohling, Sharon Watson, Mia Ersoff, Jayla Worsley, Brice Kroll, Jenna Hollenhead   +5 more
wiley   +1 more source