Results 311 to 320 of about 1,525,994 (349)
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Internet Research, 2021
PurposeAs social media applications have turned into popular platforms for interacting with customers, creation of a consistent customer experience in social commerce has attracted the attention of many practitioners and academics.
Mona Jami Pour +2 more
semanticscholar +1 more source
PurposeAs social media applications have turned into popular platforms for interacting with customers, creation of a consistent customer experience in social commerce has attracted the attention of many practitioners and academics.
Mona Jami Pour +2 more
semanticscholar +1 more source
Customer experience management in medical tourism (case study: Iranian hospital’s medical tourists)
Journal of Islamic Marketing, 2021Purpose The purpose of this paper is to focus on the emerging phenomenon of medical tourism in the context of Iran from a customer experience management perspective and benchmark of their judgment including positive or negative, of the experience they ...
Hamed Dabaghi +2 more
semanticscholar +1 more source
Customer Experience Management – The Road Ahead
, 2021This chapter brings all the key points from each of the earlier chapters together towards a framework for crafting and executing an effective customer experience (CX) strategy.
Sapna Popli, Bikramjit Rishi
semanticscholar +1 more source
Revolutionizing Customer Experience Management through Data-Driven Strategies in Financial Services
International Journal of Advanced Multidisciplinary Research and StudiesIn today's digital age, financial services institutions are increasingly turning to data-driven strategies to revolutionize customer experience management (CEM).
Oluwakemi Famoti +5 more
semanticscholar +1 more source
The TQM Journal
PurposeCustomer experience management (CXM), which aims to achieve and maintain customers' long-term loyalty, has attracted the attention of many organizations.
Parisa Mousavi +3 more
semanticscholar +1 more source
PurposeCustomer experience management (CXM), which aims to achieve and maintain customers' long-term loyalty, has attracted the attention of many organizations.
Parisa Mousavi +3 more
semanticscholar +1 more source
Designing a Customer Experience Management Course
Journal of Marketing Education, 2020Customer experience is the latest battleground for business. Not only is customer experience management (CXM) one of the most promising approaches to marketing, but some observers also contend it is the future of marketing.
Richard R. Klink +2 more
semanticscholar +1 more source
2020 International Conference on Computer Science, Engineering and Applications (ICCSEA), 2020
Artificial Intelligence is the new prime factor for paradigm shift of the new age technologies. It has created a new realm in every field- from education to entertainment or from biotechnology to manufacturing industry. Though tourism is a late runner in
Sharmistha Dey, Diksha Shukla
semanticscholar +1 more source
Artificial Intelligence is the new prime factor for paradigm shift of the new age technologies. It has created a new realm in every field- from education to entertainment or from biotechnology to manufacturing industry. Though tourism is a late runner in
Sharmistha Dey, Diksha Shukla
semanticscholar +1 more source
Measuring customer experience management and its impact on financial performance
, 2020Purpose With the considerable attention given to customer experience (CX) today, customer experience management (CXM) has been touted as one of the most promising management approaches for organizations. The purpose of this paper is threefold: develop a
Richard R. Klink +2 more
semanticscholar +1 more source
Evolving Customer Experience Management in Internet Service Provider Company using Text Analytics
International Conferences on Information Science and System, 2019Customer experience is of crucial significance to the constant growth of a business. It is necessary to ensure great customer experience, thus maintaining customer loyalty and satisfaction.
Andry Alamsyah, Earlyan Abdiel Bernatapi
semanticscholar +1 more source
Understanding Fluency and Friction in Customer Experience Management
Advances in Marketing, Customer Relationship Management, and E-Services, 2019Customer experience management is a relatively new research field. Although past literature has studied certain aspects and elements of customer experience, major questions are still unanswered, including how to integrate touch-points across the customer
D. Marutschke +2 more
semanticscholar +1 more source