Results 11 to 20 of about 12,744 (262)
Research on Customer Loyalty of O2O Takeout Logistics Service [PDF]
E3S Web of Conferences, 2021 With the wide-spread Internet, e-commerce has grown rapidly. It has prompted the traditional catering industry to form a novel “Internet plus catering” mode. In order to provide customers with costeffective products continuously, takeout platforms should
Mimi Shao, Yueyue Huang
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Structure and Measurement of Customer Experience Management [PDF]
International Journal of Business and Administrative Studies, 2020 This study is built up on an empirical testing of an exceedingly important theme of Customer Experience Management (CEM) that how it prompts positive behavioral intentions of the shoppers visiting the banks with fun- damental component of customer satisfaction by using social exchange theory.
Mahnaz Mansoor +2 more
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Psychological determinants of customer loyalty: The interplay of satisfaction, trust, and financial security in Ukrainian banks [PDF]
Innovative MarketingType of the article: Research Article AbstractThis study seeks to clarify the psychological mechanism through which trust, perceived financial security, and satisfaction jointly shape customer loyalty in Ukraine’s banking sector under heightened ...
Yurii Kiiko
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Integration of textual VoC into a CX data model for business intelligence use in B2C
Journal of Intelligence Studies in Business, 2020 Customer experience (CX) focuses on customer feedback. CX is a holistic construct which contains different perceptual elements such as satisfaction and loyalty, but also emotions or personality.
Lucie Sperkova
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SAGE Open, 2022 Preschool parents’ attitudes toward the online experience and their behavioral intentions to use parenting apps are influenced by their perceptions of social interactions and their mobile engagement with these apps.
Kuen-Cheng Lee +3 more
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Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM) [PDF]
مدیریت بازرگانی, 2019 Objective The large number of bank customers may sometimes be misinterpreted as loyalty because in many cases the accounts inactive and the customers are not much willing to go to the banks.
Hajar Hakimi +3 more
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Customer and organisational value added through customer experience differentiation
Journal of Economic and Financial Sciences, 2011 Previous research has shown that the customer experience is a strategic differentiator leading to a competitive advantage for organisations. The customer experience is the interaction between customer and the organisation and should lead to value add. It
Adri Drotskie
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Cogent Business & Management, 2022 The purpose of this research is to investigate the relationship between brand experience, brand authenticity, brand equity, and how those factors effect on customer satisfaction.
Van- Dat Tran, Ngoc Truc Thao Nguyen
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Proceedings, 2022 The digitalization in the banking sector is improving rapidly as shown in the 46.72% increase in the number of digital banking system users in Indonesia, with significant increase in the number of mobile banking users.
Nina Setiyawati, Dwi Hosanna Bangkalang
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Examining the role of brand value congruence, dimensions of brand experience in the influence of customer-brand identification on tourism brand productivity [PDF]
International Journal of Business and Development StudiesObjective:Examining brand experience, value congruence,and customer engagement for tourism brand productivity.Given the significant effects that brand productivity in the tourism industry can have on a country's prosperity and economic progress, the ...
Naser Seifollahi +1 more
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