Results 241 to 250 of about 4,306 (262)

CUSTOMER JOURNEY MANAGEMENT ENGINE

2021
BRIANCON ALAIN CHARLES, BELANGER JEAN JOSEPH, STOJANOV JAMES CVETAN, COOVREY CHRISTOPHER MICHAEL, MAKHIJANI PRANAV MAHESH, KLOSE GREGORY, HUANG MAX CHANGCHUN, ISMAIL MOUNIB MOHAMAD, ENGELING MICHAEL HENRY, LI HONGSHI   +9 more
openaire   +4 more sources

Understanding the Omnichannel Customer Journey: Determinants of Interaction Choice

Journal of Interactive Marketing, 2018
Peter Maas
exaly  

Understanding customer journey from the lenses of complexity theory

Service Industries Journal, 2019
Kaan Varnali
exaly  

Customer journey prediction and customer segmentation

2022
GANTI RAGHU KIRAN, AGRAWAL DAKSHI, SRIVATSA MUDHAKAR, DEWAN PRANITA   +3 more
openaire   +1 more source

Integrating Satisfaction and Cultural Background in the Customer Journey: A Method Development and Test

Journal of International Consumer Marketing, 2017
Kenny Basso, Daniel De Salles Canfield
exaly  

The customer journey

The Business & Management Collection
openaire   +1 more source

Managing the customer journey

2019
Francis Buttle, Stan Maklan
openaire   +1 more source

Improving service quality through customer journey analysis

Journal of Service Theory and Practice, 2016
Knut Kvale, Ragnhild Halvorsrud, Asbjørn Følstad   +2 more
exaly  

Die Customer Journey

2022
openaire   +1 more source

Customer journey partitioning: A customer-centric conceptualization beyond stages and touchpoints

Journal of Business Research
Larissa Becker
exaly