Results 61 to 70 of about 4,772 (292)

Customer Lifetime Value Models: A literature Survey

International Journal of Industrial Engineering and Production Research, 2013
Customer Lifetime Value (CLV) is known as an important concept in marketing and management of organizations to increase the captured profitability. Total value that a customer produces during his/her lifetime is named customer lifetime value.
MohammadJafar Tarokh, Mahsa EsmaealiGookeh   +1 more
doaj  

Identifying & Segmenting Key Customers for Prioritizing them Based on Lifetime Value using RFM Model (Case study: Internet customer of Qom Telecommunications Company) [PDF]

‫مدیریت بازرگانی, 2016
By the emerge of competitive markets and continuous changes, organizations have found that they are not faced with growing economy and markets, so each customer has its own special value.
Morteza Maleki Minbashrazgah, Azim Zarei, Zahedeh Hajiloo   +2 more
doaj   +1 more source

iValue: A Knowledge-based System for Estimating Customer Prospect Value

, 2012
In the past, companies changed their focus from product-oriented within marketing to demand-oriented within quality improvement. Today, they emphasize customer service, customer loyalty, and customer profitability.
Chang, Wei-Lun
core   +1 more source

Revisiting the Carbon Footprint of Single‐Use Technologies in Biomanufacturing: A Bottom‐Up Analysis Reveals a Paradigm Shift

Biotechnology and Bioengineering, EarlyView.
ABSTRACT The biopharmaceutical industry increasingly relies on single‐use technologies (SUT) for operational flexibility. For a long time, SUT was considered more sustainable than stainless‐steel (SST) systems due to water and energy savings. This study re‐evaluates this paradigm via a detailed bottom‐up analysis of the SUT carbon footprint at the 2000 
Jan Reiners, Katharina Bruno‐Thakur, Daina Romeo, Weronika Kuśmierczyk, Ferdinand Stückler   +4 more
wiley   +1 more source

MARKET SHARE AND CUSTOMER EQUITY MEASUREMENT USING MARKOV CHAIN

Manajemen dan Bisnis, 2012
Various techniques have been developed to measure firm's market share and the return on investment (ROI) of firm's marketing expenditures. However, most of those techniques are usually used to assess the past performance of a marketing program, using ...
Asnan Furinto, Yaya Heryadi, Tri Asih Budiono   +2 more
doaj   +1 more source

The Technology Valley of Death of Circular Economy Solutions: A System Dynamics Simulation of Business Strategies for the Second‐Use Battery Industry

Business Strategy and the Environment, EarlyView.
ABSTRACT Retired electric vehicle (EV) batteries can be repurposed to stationary storage batteries. While this circularity solution has attracted attention from entrepreneurs, falling battery prices, along with the longer lifetime of new batteries, high consumer expectations and limited governmental support challenge the approach.
Juliane Seika, Merla Kubli
wiley   +1 more source

A Stochastic Approach for Valuing Customers

International Journal of Information and Communication Technology Research, 2017
The present study attempts to develop a new model for computing customer lifetime value. The customer lifetime value defined in this paper is the combination of present value and future value.
Mohammadjafar Tarokh, Mahsa EsmaeiliGookeh   +1 more
doaj  

Introducing a Novel Model to Determine CLV [PDF]

Journal of Information Technology Management, 2009
Customer Relationship Management (CRM) is a productive tool for monitoring the customer and recognizing their characteristics, behaviors, and his/her requirements and anticipating his/her reactions in order to establish a long term and strong relation ...
Jafar Razmi, Arash Ghanbari
doaj  

Impact Measuring in Sustainable Ventures: A Process Perspective

Business Strategy and the Environment, EarlyView.
ABSTRACT Impact measurement is crucial for sustainable ventures to quantify their contribution to sustainable development. Although research has highly focused on impact measurement as a static activity, we conduct a qualitative study to explore how impact measuring as a process unfolds over time.
Jan Moellmann, Esther Salvi, Frank‐Martin Belz   +2 more
wiley   +1 more source

Examining the impact of price sensitivity on customer lifetime value: empirical analysis

Cogent Business & Management
This study examines how price sensitivity parameters affect customer lifetime value in the luxury business. Quality, position, information, time, and customer lifetime were examined as price sensitivity factors followed by a conceptual model and research
Sarah Ahmed Awaad, Wael Kortam, Nihal Ayad   +2 more
doaj   +1 more source