Results 141 to 150 of about 192 (158)

Are customer satisfaction and customer loyalty drivers of customer lifetime value in mobile data services: a comparative cross-country study

Information Technology and Management, 2012
Yong-Pin Zhou
exaly  

Student Engagement Value (SEV): Adapting Customer Lifetime Value (CLV) for a Learning Environment

Lecture Notes on Data Engineering and Communications Technologies, 2018
Jordi Conesa, M Elena Rodríguez, Conesa Jordi   +2 more
exaly  

Leveraging Customer Lifetime Value (CLV) for Strategic Marketing and Financial Performance Optimization

Asian Journal of Individual and Organizational Behavior
Henrique Moreira, Isabela Silva, Roberto Barros, Jéssica Oliveira   +3 more
openaire   +1 more source

Salesperson CLV orientation's effect on performance

Journal of Business Research, 2014
Pablo Farias, Pedro Hidalgo, Eduardo Torres   +2 more
exaly  

Customer lifetime value (CLV) analysis on customer segmentation using RFM model with k-means clustering

AIP Conference Proceedings
Dhea Halimatu Sa’diah, Nur Fitrianti Fahrudin   +1 more
openaire   +1 more source

e-CLV: A Modeling Approach for Customer Lifetime Evaluation in e-Commerce Domains, with an Application and Case Study for Online Auction

Information Systems Frontiers, 2005
Opher Etzion, Etzion Opher, Wasserkrug Segev   +2 more
exaly  

Creating Enduring Customer Value

Journal of Marketing, 2016
Werner Reinartz
exaly  

Predictive Analytics for Customer Lifetime Value (CLV) Optimization: Estimating CLV to Inform Strategic Marketing Decisions for Maximizing Profitability

2024 13th International Conference on System Modeling & Advancement in Research Trends (SMART)
Satish Kumar, V.N. Bajpai, Ashish Kumar Jha, Sunil Upadhyay   +3 more
openaire   +1 more source

From Customer Lifetime Value to Shareholder Value

Journal of Service Research, 2006
Morris George, Paul D Berger, Rajkumar Venkatesan   +2 more
exaly  

Assessing the implications on performance when aligning customer lifetime value calculations with religious faith groups and afterlifetime values - a Socratic elenchus approach

International Journal of Business Performance Management, 2013
Svend Hollensen, Jonathan A J Wilson
exaly