Results 131 to 140 of about 663 (194)

A data mining approach for modeling churn behavior via RFM model in specialized clinics Case study: A public sector hospital in Tehran. [PDF]

Procedia Comput Sci, 2017
Mohammadzadeh M, Hoseini ZZ, Derafshi H.
europepmc   +1 more source

Customer Lifetime Value

This thesis focuses on customer lifetime value and its application to a specific company that sells forestry materials used for logging. Transactional data on customers' purchasing behaviour from January 2020 to April 2024 is analysed.
Bendula, Jakub
core  

Il Customer Lifetime Value del cliente aggregato

, 2018
Il Customer Lifetime Value (in breve CLV) è un utile indicatore impiegato nel marketing per conoscere e quantificare i profitti che un’azienda può attendersi di realizzare da un cliente nel corso dell’intera relazione col cliente stesso.
Sabrina Diomede, Giovanni Taglialatela
core  

Should they stay or should they go? Reactivation and Termination of Low-Tier Customers: Effects on Satisfaction, Word-of-Mouth, and Purchases

Many companies face the problem of having a substantial number of low-tier customers ? clients at the bottom of the customer pyramid. For this segment, it is necessary to either reactivate or terminate the customer relationships to increase profitability.
Bijmolt, Tammo H.A., Blömeke, Eva, Clement, Michel   +2 more
core  

AI‐Based Prediction and Management of Automation Equipment Lifecycle Costs: A Pathway to Enhancing Customer Lifetime Value (CLV)

To enhance Customer Lifetime Value (CLV) within the lifecycle management of automated equipment, this study addresses the lack of foresight in traditional cost analysis by establishing an AI-based lifecycle cost modelling and CLV decision-making methodology grounded in multi-stage forecasting.
openaire   +1 more source

Unlocking high-value football fans: unsupervised machine learning for customer segmentation and lifetime value. [PDF]

Front Sports Act Living
Chouaten K, Rodriguez Rivero C, Nack F, Reckers M.   +3 more
europepmc   +1 more source

Predicting repurchase behavior and optimizing marketing for e-commerce users with genetic algorithms and deep learning. [PDF]

Sci Rep
Yang S.
europepmc   +1 more source

Advanced customer churn prediction for a music streaming digital marketing service using attention graph-based deep learning approach. [PDF]

Sci Rep
Cheng H, He J.
europepmc   +1 more source

Mapping Research Trends in AI-Based Tourism and Hospitality Marketing: A Bibliometric and Thematic Review. [PDF]

F1000Res
Tyagi PK, Aggarwal P, Tyagi P, Vasudevan A, Singh PK.   +4 more
europepmc   +1 more source