Results 151 to 159 of about 197 (159)

e-CLV: A Modeling Approach for Customer Lifetime Evaluation in e-Commerce Domains, with an Application and Case Study for Online Auction

Information Systems Frontiers, 2005
Amit Fisher
exaly  

Customer equity and CLV in Spanish telecommunication services

Journal of Business Research, 2016
Miguel A Moliner, José Ramon Segarra-Moliner   +1 more
exaly  

Modeling CLV: A test of competing models in the insurance industry

Quantitative Marketing and Economics, 2007
Bas Donkers, Peter C. Verhoef, Martijn G de Jong   +2 more
exaly  

Customer lifetime value (CLV) analysis on customer segmentation using RFM model with k-means clustering

AIP Conference Proceedings
Dhea Halimatu Sa’diah, Nur Fitrianti Fahrudin   +1 more
openaire   +1 more source

The impact of users’ characteristics on customer lifetime value raising: evidence from mobile data service in China

Information Technology and Management, 2014
Yong-Pin Zhou, Lei Li
exaly  

Fokussiertes Kundenportfoliomanagement im Retail Banking mit Customer Lifetime Value (CLV)

Meik Führing, Michael Cleven
openaire   +1 more source

Calculating Customer Lifetime Value (CLV): Theory and Practice

2003
Paul Andon
exaly  

A framework for measuring and predicting customer lifetime value: a case study for online game industry

Kang Ernest Liu, Chih-Fong Tsai
exaly  

Warum ist der Kundenlebenswert CLV (Customer Lifetime Value) entscheidend? Es kommt nicht auf das Outfit an ...

2008
openaire   +1 more source