Results 51 to 60 of about 663 (194)

Modeling and Application of Customer Lifetime Value in Online Retail

open access: yesInformatics, 2018
This article provides an empirical statistical analysis and discussion of the predictive abilities of selected customer lifetime value (CLV) models that could be used in online shopping within e-commerce business settings.
Pavel Jasek   +4 more
doaj   +1 more source

Recommendations for Advancing Understanding of Eating Disorders in Neurodivergent People: A Commentary on Inal‐Kaleli et al. 2024 and Nimbley et al. 2024

open access: yesInternational Journal of Eating Disorders, Volume 58, Issue 4, Page 677-679, April 2025.
ABSTRACT Two recent reviews in the International Journal of Eating Disorders have highlighted the preponderance and unmet needs of neurodivergent people who experience disordered eating. In this commentary, we encourage researchers to engage with the bigger question of “What's Next?” and consider the type of research that is needed to shift the dial by
Moritz Herle   +2 more
wiley   +1 more source

Customer Lifetime Value Models: A literature Survey

open access: yesInternational Journal of Industrial Engineering and Production Research, 2013
Customer Lifetime Value (CLV) is known as an important concept in marketing and management of organizations to increase the captured profitability. Total value that a customer produces during his/her lifetime is named customer lifetime value.
MohammadJafar Tarokh   +1 more
doaj  

A New 360° Framework to Predict Customer Lifetime Value for Multi-Category E-Commerce Companies Using a Multi-Output Deep Neural Network and Explainable Artificial Intelligence

open access: yesInformation, 2022
Online purchasing has developed rapidly in recent years due to its efficiency, convenience, low cost, and product variety. This has increased the number of online multi-category e-commerce retailers that sell a variety of product categories.
Gülşah Yılmaz Benk   +2 more
doaj   +1 more source

Loyalty Improvement of Indonesian Local Brand Fashion Customer Based on Customer Lifetime Value (CLV) Segmentation

open access: yesIOP Conference Series: Materials Science and Engineering, 2019
Abstract There has been a significant growth of internet users over the past decade in Indonesia. The growth of internet users is followed by the growth of digital buyers. Most digital buyers in Indonesia make some transactions to purchase clothing which explains the phenomenon of e-commerce fashion growth.
M Dachyar, F M Esperanca, R Nurcahyo
openaire   +1 more source

Business Analytics in Customer Lifetime Value: An Overview Analysis

open access: yesWIREs Data Mining and Knowledge Discovery, Volume 15, Issue 1, March 2025.
ABSTRACT In customer‐oriented systems, customer lifetime value (CLV) has been of significant importance for academia and marketing practitioners, especially within the scope of analytical modeling. CLV is a critical approach to managing and organizing a company's profitability.
Onur Dogan   +3 more
wiley   +1 more source

Marketing innovations and digital technologies: A systematic review, proposed framework, and future research agenda

open access: yesJournal of Product Innovation Management, Volume 42, Issue 1, Page 144-165, January 2025.
Abstract In recent years, scholars and practitioners have increasingly recognized the profound impact of digital technologies (DTs) on reshaping organizations' value propositions and their ability to create, communicate, and deliver value to stakeholders.
Gerard A. Athaide   +4 more
wiley   +1 more source

Customer Lifetime Value

open access: yes, 2018
This article indicates the prospect of Customer Lifetime Value (CLV) and the importance of CLV in global marketing. CLV is the total of the financial profit, calculated from the existing period to the future.
Kijpokin Kasemsap
core   +1 more source

A Stochastic Approach for Valuing Customers

open access: yesInternational Journal of Information and Communication Technology Research, 2017
The present study attempts to develop a new model for computing customer lifetime value. The customer lifetime value defined in this paper is the combination of present value and future value.
Mohammadjafar Tarokh   +1 more
doaj  

Customers Clustering Based on RFM Model by Using Fuzzy C-means Algorithm(Case Study: Zahedan City Refah Chain Store) [PDF]

open access: yesپژوهش‌های مدیریت عمومی, 2017
One of the major challenges of customer-centric organizations is the recognition of customers, the distinction between different groups of customers and their ranking.
Abdolmajid Imani, Meysam Abbasi
doaj   +1 more source

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