Results 51 to 60 of about 663 (194)
Modeling and Application of Customer Lifetime Value in Online Retail
This article provides an empirical statistical analysis and discussion of the predictive abilities of selected customer lifetime value (CLV) models that could be used in online shopping within e-commerce business settings.
Pavel Jasek +4 more
doaj +1 more source
ABSTRACT Two recent reviews in the International Journal of Eating Disorders have highlighted the preponderance and unmet needs of neurodivergent people who experience disordered eating. In this commentary, we encourage researchers to engage with the bigger question of “What's Next?” and consider the type of research that is needed to shift the dial by
Moritz Herle +2 more
wiley +1 more source
Customer Lifetime Value Models: A literature Survey
Customer Lifetime Value (CLV) is known as an important concept in marketing and management of organizations to increase the captured profitability. Total value that a customer produces during his/her lifetime is named customer lifetime value.
MohammadJafar Tarokh +1 more
doaj
Online purchasing has developed rapidly in recent years due to its efficiency, convenience, low cost, and product variety. This has increased the number of online multi-category e-commerce retailers that sell a variety of product categories.
Gülşah Yılmaz Benk +2 more
doaj +1 more source
Abstract There has been a significant growth of internet users over the past decade in Indonesia. The growth of internet users is followed by the growth of digital buyers. Most digital buyers in Indonesia make some transactions to purchase clothing which explains the phenomenon of e-commerce fashion growth.
M Dachyar, F M Esperanca, R Nurcahyo
openaire +1 more source
Business Analytics in Customer Lifetime Value: An Overview Analysis
ABSTRACT In customer‐oriented systems, customer lifetime value (CLV) has been of significant importance for academia and marketing practitioners, especially within the scope of analytical modeling. CLV is a critical approach to managing and organizing a company's profitability.
Onur Dogan +3 more
wiley +1 more source
Abstract In recent years, scholars and practitioners have increasingly recognized the profound impact of digital technologies (DTs) on reshaping organizations' value propositions and their ability to create, communicate, and deliver value to stakeholders.
Gerard A. Athaide +4 more
wiley +1 more source
This article indicates the prospect of Customer Lifetime Value (CLV) and the importance of CLV in global marketing. CLV is the total of the financial profit, calculated from the existing period to the future.
Kijpokin Kasemsap
core +1 more source
A Stochastic Approach for Valuing Customers
The present study attempts to develop a new model for computing customer lifetime value. The customer lifetime value defined in this paper is the combination of present value and future value.
Mohammadjafar Tarokh +1 more
doaj
Customers Clustering Based on RFM Model by Using Fuzzy C-means Algorithm(Case Study: Zahedan City Refah Chain Store) [PDF]
One of the major challenges of customer-centric organizations is the recognition of customers, the distinction between different groups of customers and their ranking.
Abdolmajid Imani, Meysam Abbasi
doaj +1 more source

