Results 41 to 50 of about 663 (194)

Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus [PDF]

open access: yesکاوش‌های مدیریت بازرگانی, 2019
Nowadays, the issue of how to communicate with customers and maintain the relationship with them for long is of utmost importance because it affects the durability and stability of companies in the competitive situation.
Mohammad Rahim Esfidani   +1 more
doaj   +1 more source

Enterprise Data Valuation—A Targeted Literature Review

open access: yesJournal of Economic Surveys, Volume 40, Issue 1, Page 73-92, February 2026.
ABSTRACT As digital transformation redefines business models, enterprise value increasingly depends on intangible assets, especially data, rather than traditional physical assets like buildings and equipment. Traditional accounting has long focused on valuing physical assets based on their anticipated future economic benefits, distinguishing between ...
Sai Krishnan Mohan   +2 more
wiley   +1 more source

Valuing Customer Portfolios under Risk-Return-Aspects: A Model-based Approach and its Application in the Financial Services Industry

open access: yes, 2008
For identifying and selecting the most profitable customers in terms of the shareholder value, the Customer Lifetime Val-ue (CLV) gained broad attention in marketing literature.
Heinrich, Bernd, Buhl, Hans Ulrich
core   +1 more source

Excel Calculations & Tabular Data for the article titled "Customer Efficiency as a measure of Customer Lifetime-Value: An alternative approach to CLV based Segmentation"

open access: yes, 2021
7 figures of excel calculations & tabular data for the article titled "Customer Efficiency as a measure of Customer Lifetime-Value: An alternative approach to CLV based ...
Pradhan, S (via Mendeley Data)
core   +1 more source

Enhanced Customer Lifetime Value Modeling: Integrating Conformity and Network Influence Through Sentiment Analysis

open access: yesIEEE Access
The growing use of online social networks has intensified the focus on customer lifetime value (CLV), particularly how social conformity and influence shape purchasing decisions. Traditional CLV models have primarily captured positive interactions within
Niloofar Nazerian, Babak Amiri
doaj   +1 more source

Integrating social customer relationship management into customer lifetime value: Empirical evidence from Vietnamese banking [PDF]

open access: yesInnovative Marketing
Type of the article: Research Article AbstractIn the context of rapid digital transformation in the banking sector of developing countries such as Vietnam, maintaining long-term customer value has become a critical challenge.
Nguyen Ha Thach   +3 more
doaj   +1 more source

Abstract Book for the 27th Congress of the European Hematology Association

open access: yes, 2022
HemaSphere, Volume 6, Issue S3, Page 1-4130, June 2022.
wiley   +1 more source

Mass Collaboration‐Driven Method for Recommending Product Ideas Based on Dempster‐Shafer Theory of Evidence

open access: yesMathematical Problems in Engineering, Volume 2018, Issue 1, 2018., 2018
In the mass collaboration mode, there exist a large number of product ideas with low value density and thousands of participants who are differed on their professional backgrounds, knowledge structures, and value orientations. It is impossible for each participant to give a comprehensive evaluation of each idea as that in traditional methods for the ...
Yuan-Wei Du   +4 more
wiley   +1 more source

Adaptive Fulfillment Systems Under Incomplete Control: A Risk‐Oriented Modeling Framework

open access: yesEngineering Reports, Volume 7, Issue 12, December 2025.
A dual‐layer causal model identifies shipping‐tier selection as the only effective control for reducing delivery delays in platform logistics. The findings reveal structural constraints in decentralized fulfillment systems and inform the design of adaptive, risk‐oriented logistics governance. A dual‐layer causal model identifies shipping‐tier selection
Lei Yang, Huiming Lu, Qing Liu
wiley   +1 more source

A modified Pareto/NBD approach for predicting customer lifetime value. [PDF]

open access: yes
Valuing customers is a central issue for any commercial activity. The customer lifetime value (CLV) is the discounted value of the future profits that this customer yields to the company.
Croux, Christophe   +2 more
core   +2 more sources

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