Results 21 to 30 of about 70,089 (268)
Study the Impact of Customer's Profile and Participation on the Performance of Customer Relationship Management in Service Organizations [PDF]
CRM or customer relationship management is a continuous process consisting of creating and applying knowledge and market intelligence to establish and maintain the relationships with customers that have the most efficiency.
S.K. Kamali +2 more
doaj
Electronic Customer relationship management performance E-CRM is a comprehensive business and marketing strategy that integrates people, process, technology and all business activities for attracting and retaining customers over the internet and mobile ...
Khalid Al-Momani, Nor Azila Mohd. Noor
doaj +2 more sources
Improving the competitiveness of enterprises through effective customer relationship management
Motivation: In today’s market, it is impossible for the company to function without reference directly to the customer and building a relationship with him relevant. Today customers are very demanding and have a bigger knowledge about products and market
Agnieszka Bojanowska
doaj +1 more source
ABSTRACT For service organizations like Online Food Delivery (OFD) services, sustainable development is increasingly becoming a necessity to meet customer expectations while addressing environmental and social sustainability issues. Therefore, these businesses must continuously adapt and innovate, and to do so, it is essential to understand consumer ...
Li Huang +3 more
wiley +1 more source
Implementasi Electronic Customer Relationship Management pada Aplikasi Layanan Pelanggan Hotel
The interest of hotel visitors has decreased since the Covid-19 pandemic. So it is recommended that hotels implement Customer Relationship Management (CRM) which has three stages: getting new customers (Acquire), improving customer relationships (Enhance)
Muhammad Wildan, Safitri Juanita
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From Green Strategy to Sustainable Development: Corporate Efforts Toward SDG 12 and SDG 13
ABSTRACT Firms are increasingly integrating United Nations Development Goals 12 (Responsible consumption and production) and 13 (Climate action) as a part of their sustainability strategies. However, prior research has rarely examined how these SDGs interact as a unified capability rather than as isolated practices.
Post Raj Pokharel
wiley +1 more source
The application framework of Kansei Engineering to enhance Customer Relationship Management in services [PDF]
In order to fit what a customer needs and wants, a product or a service should be qualified. By incorporating Ergonomics/Human Factors and affect, quality of products and services should promote happiness and health to the users.
Hartono, Markus
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ABSTRACT Small and medium‐sized enterprises (SMEs) face significant institutional barriers when expanding across borders, including regulatory constraints, financial accessibility issues, and market entry challenges. Institutional theory provides a useful framework for understanding how external regulative, normative, and cognitive institutional forces
Sharmin Nahar, Muntasir Alam
wiley +1 more source
Customer Service Information System that implements Customer Relationship Management (CRM) strategy is a tool used to drive Creative House Ogan Ilir Indralaya so as to improve the quality of service to its customers.
Shabrina Amatullah +3 more
doaj +6 more sources
Customer relationship management for brand commitment and brand loyalty [PDF]
This article examined the impact of customer relationship management strategy on customers brand commitment and brand loyalty in the Nigeria financial sector.
Uduma, Idika Awa +2 more
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