Results 81 to 90 of about 68,419 (223)

Customer Relationship Management in Romanian Banks [PDF]

Ovidius University Annals: Economic Sciences Series, 2019
Nowadays, banks noticed the importance of the CRM systems and started to implement them according to their strategy. Customer relationship management solutions help banks to raise their number of clients, retain existing ones and grow their customer ...
Alina Elena Cerchi, Alexandra Zaif
doaj  

Predicting Customer Potential Value: an application in the insurance industry [PDF]

For effective Customer Relationship Management (CRM), it is essential to have information on the potential value of customers. Based on the interplay between potential value and realized value, managers can devise customer specific strategies.
Donkers, A.C.D., Verhoef, P.C.
core   +1 more source

Analysis of the Implementation of Customer Relationship Management (CRM) at PT. Milenial Agri Nusantara

Indonesian Interdisciplinary Journal of Sharia Economics
This research aims to analyze the implementation of Customer Relationship Management (CRM) at PT. Milenial Agri Nusantara. The company operates in the buying and selling of coffee beans for both domestic and international purposes.
Alwi Rizki, Sujoko Sujoko, Nur Wening
doaj   +1 more source

A Survey On Sutdying The Factors Affecting CRM Implementation In Insurance Corporates [PDF]

پژوهش‌های مدیریت عمومی, 2011
Today the strong relationship with customers is the most important factor in successfulness of any business. Hence, the concept of customer relationship management, which means the effort to create and deliver value to customers, has been highly ...
doaj   +1 more source

Knowledge – Driven CRM: Issues and challenges [PDF]

, 2004
In this paper, we will examine the issues surrounding the convergence of KDD (Knowledge Discovery in Databases) and CRM (Customer Relationship Management) in building knowledge – driven CRM.
Goon, Tuck Choy, Ian, Chai
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Framework of Social Customer Relationship Management in E-Health Services

, 2012
Healthcare organization is implementing Customer Relationship Management (CRM) as a strategy for managing interactions with patients involving technology to organize, automate, and coordinate business processes.
Almunawar, Mohammad Nabil, Anshari, Muhammad   +1 more
core   +2 more sources

Customer Relationship Management and Machine Learning Technology for Identifying the Customer

JOIV: International Journal on Informatics Visualization, 2017
Customer Relationship Management needed for the company to know their customer more closed, and make two-way communication between company and customer.
Hidra Amnur
doaj   +1 more source

ANTECEDENTS OF CUSTOMER RELATIONSHIP MANAGEMENT CAPABILITIES [PDF]

Annals of the University of Oradea: Economic Science, 2015
Customer relationship management, as a process to manage customer relationship initiation, maintenance and termination to maximize the value of the relationship portfolio, is an evolving process.
Tuleu Daniela
doaj  

BUILDING A RELATIONSHIP WITH THE CUSTOMER: A CRM VERSUS A QM PERSPECTIVE [PDF]

Customer relationship management (CRM) and quality management (QM) both define the customer as being the focus of all business activities. The question arises on how these two concepts work together.
Bena Irina, Sandru Ioana Maria Diana
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Linking CRM strategy, customer performance measures and performance in the hotel industry [PDF]

, 2009
Customer relationship management (CRM) has been increasingly adopted because of its benefits of greater customer satisfaction and loyalty, which in turn, leads to enhanced financial and competitive performance. This paper reports on a study that examines
Abu Kasim, Nor Aziah, Minai, Badriyah
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