Binh Duong province is becoming one of the most attractive locations for Foreign Direct Investment (FDI) firms of different origins, yet few studies have been conducted to investigate the several aspects related to FDI firms in Binh Duong.
Nguyen Van Phuong +2 more
doaj +1 more source
The Benefits of Sales Force Automation Explored
Sales force automation (SFA) technologies are increasingly used to support customer relationship management (CRM) strategies. However, the popular press reports mixed results among companies incorporating SF A.
Jeong Eun Park +2 more
doaj +1 more source
An Effort to Measure Customer Relationship Performance in Indonesia's Fintech Industry
5 pages, 2 figures, 5 ...
Alisya Putri Rabbani +2 more
openaire +2 more sources
The Effect of Customer Relationship Management Capabilities on Organizational Performance
This study aims to know the nature of the relationship and the extent of the impact of customer relationship management through three dimensions: relationship orientation, configuration, and customer information - on organizational performance, the ...
ياسر عادل محمود الخفاجي +1 more
doaj +1 more source
THE CONNECTION BETWEEN DIGITAL MARKETING AND CUSTOMER RELATIONS FOR BUSINESS SUCCESS
in particular, the consequences of customer relationship orientation and the use of CRM technologies as a support for analysis, data integration and access to business performance. Customer Relationship Management (CRM) is becoming increasingly important
Tinatin Mshvidobadze
doaj +1 more source
Quantitative Investigation on the Influence of Social Customer Relationship Management on the Profitability of Companies [PDF]
The epistemological positioning of scientific approach involves the diversity of the viewpoints ofacademics and specialists, exclusiveness not being considered.
Liliana Nicodim +2 more
doaj
The Effect of Customer Relationship Management on Organizational Performance Aspects (Case Study: 3 to 5 Star Hotels of Mashhad) [PDF]
The purpose of the present research is to investigate the effect of CRM on organizational performance aspects in 3- to 5-star hotels of Mashhad. To do so, the effect of four CRM dimensions (including focus on main customers, CRM organization, knowledge ...
Hossein Nikoo, Ali Morovati sharifabadi
doaj +1 more source
The influence of customer value on word of mouth: a study of a financial services company in Brazil [PDF]
Purpose – Our study analyzes the non-linear effect of customer lifetime value (CLV), which accounts for the revenue accumulated over the lifetime of a customer relationship, calculated using a discount rate, on customer referral value (CRV), which ...
Sandro Bonfim da Costa +2 more
doaj +1 more source
Cross-functional issues in the implementation of relationship marketing through customer relationship management [PDF]
There is a major change in the way companies organise themselves as firms switch from product-based to customer-based structures. A key driver of this change is the advent of Customer Relationship Management which, underpinned by information systems ...
Ryals, Lynette, Knox, Simon
core +1 more source
Quality Management Assessment Focus to Customers’ Satisfaction to Raiffeisen Bank Romania [PDF]
Credit institutions have an important role in the economic and social development of a country because they represent the vital centers of an economic system, designed to identify the financial needs of the clients in order to cover them by creating and ...
Violeta DRAGOI
doaj

