Results 151 to 160 of about 8,319 (166)

Competitive Density and the Customer Acquisition–Retention Trade-Off

Journal of Marketing, 2008
Glenn Voss, Zannie Giraud Voss
exaly  

The value of different customer satisfaction and loyalty metrics in predicting customer retention, recommendation, and share‐of‐wallet

Managing Service Quality, 2007
Bruce Cooil, Timothy Keiningham, Lerzan Aksoy   +2 more
exaly  

The Effect of Product Assortment Changes on Customer Retention

Marketing Science, 2005
Joseph Nunes, Joseph Born Kadane, Peter Boatwright   +2 more
exaly  

Customer Retention Strategies

Services Marketing Quarterly, 2001
openaire   +1 more source

The effects of customer acquisition and retention orientations on a firm’s radical and incremental innovation performance

Journal of the Academy of Marketing Science, 2010
Todd J Arnold, Eric Fang, Robert W. Palmatier   +2 more
exaly  

Social Effects on Customer Retention

Journal of Marketing, 2011
Irit Nitzan, Barak Libai
exaly  

The predictive ability of different customer feedback metrics for retention

International Journal of Research in Marketing, 2015
Peter C. Verhoef, Thorsten Wiesel
exaly  

Customer Retention (R)

2008
openaire   +1 more source

Customer Loyalty and Retention

2012
openaire   +1 more source

Customer satisfaction and retention: the experiences of individual employees

Managing Service Quality, 2004
exaly