Explaining and predicting consumer decision-making in E-commerce using an intelligent hybrid framework for impulsive and planned purchase behavior. [PDF]
Sci RepCui N.
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Factors influencing customer satisfaction and loyalty towards urban railway services in Hanoi: Mediating role of perceived value. [PDF]
PLoS OneVuong XC, Vu TMT, Trieu DA, Vu TT.
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Marketing-AutoM3L: domain-aware automated machine learning for financial customer analytics. [PDF]
Front Artif IntellTian Y, Shao W, Deng Z.
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How host-guest interaction types shape value co-creation in urban tourism: The moderating role of AI technology stimuli. [PDF]
PLoS OneChen G, Chen J.
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Customer Mistreatment and Venting to Conversational AI: Emotional Exhaustion as Mediator and Trust in Conversational AI as Moderator. [PDF]
Behav Sci (Basel)Cheng J, Jiang J.
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Construction of a balanced scorecard-based performance evaluation indicator system for research management in key biomedical research laboratories: An observational study. [PDF]
Medicine (Baltimore)Zhou B, Niu J, Wang Q.
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This paper focuses on customer value analysis and measurement, framing customer value management as one of the main antecedents of the company value-creation process. The paper builds on three main pillars. First, the paper highlights the critical role of customer value in business-to-business markets, focusing on the links between the company’s ...
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This paper considers the metric of customer lifetime value as a way of placing an expected future value on a company's customers. This approach looks at the fundamental contribution a customer makes to a company's profits. The basic concept is useful in its own right, but it also allows an analogue between a customer and the equity of the company to be
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