Results 271 to 280 of about 127,669 (307)

Customer Satisfaction and Customer Value

2023
openaire   +1 more source

From Customer Profit to Customer Value

2017
This chapter provides a holistic view from customer profitability to customer value creation. In particular, it discusses a fuller range of measures of these two dimensions and their use to monitor corporate performance. Customer profit and customer value are two interrelated concepts, but there exists priority conflict.
openaire   +1 more source

Customer-Value

Controlling, 2020
openaire   +1 more source

Customer Value

2004
  +4 more sources

Customer Value

2023
openaire   +1 more source

Customer-to-Customer Value Co-Creation: A Customer-Dominant Framework of Value

Journal of Global Marketing
Nguyen Bac Nguyen, João Menezes
openaire   +1 more source

Customer value = shareholder value

Ledelse i Dag, 1999
Grønholdt, Lars, Kristensen, Kai, Martensen, Anne   +2 more
openaire   +2 more sources

Understanding Customer Experience Throughout the Customer Journey

Journal of Marketing, 2016
Peter C Verhoef
exaly  

Influence of customer engagement with company social networks on stickiness: Mediating effect of customer value creation

International Journal of Information Management, 2017
Mingli Zhang, Wenhua Liu
exaly  

eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty

Journal of Business Research, 2006
Thomas W Gruen
exaly