Results 91 to 100 of about 6,632,168 (281)

Awareness of network security and customer value - The company and customer perspective. [PDF]

Technol Forecast Soc Change, 2023
Krawczyk-Sokołowska I, Caputa W.
europepmc   +1 more source

Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?

Agribusiness, EarlyView.
ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik, Franziska Mittag, Laura Hellstern, Sebastian Hess   +3 more
wiley   +1 more source

Leveraging AI Technology to Analyze the Impact of Customer Participation on Value Creation in Sustainable Systems [PDF]

EPJ Web of Conferences
There are changes in technology and more information among consumers, which means that customers and companies are becoming more aggressive in working together.
Reepu
doaj   +1 more source

Modeling Within- and Across-Customer Association in Lifetime Value with Copulas [PDF]

Recent advances in linking Recency-Frequency-Monetary value (RFM) data to Customer Lifetime Value (CLV) in non-contractual settings rely on the assumption of independence between the transaction and spend processes. We propose to model jointly the inter-
Lemmens, A., Croux, C., Glady, N.
core  

Swedish Consumers' Willingness‐to‐Pay for Plant‐Based Proteins in Pasta Sauce: Preferences and Policy Scenarios

Agribusiness, EarlyView.
ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson, Anna Kristina Edenbrandt, Jens Rommel, Sarah Säll   +3 more
wiley   +1 more source

Extending the notion of customer value to surfing camps. [PDF]

Heliyon, 2021
Wilson B, Rita P, Barrios A, Popp B.
europepmc   +1 more source

Predicting Customer Lifetime Value in Multi-Service Industries [PDF]

Customer lifetime value (CLV) is a key-metric within CRM. Although, a large number of marketing scientists and practitioners argue in favor of this metric, there are only a few studies that consider the predictive modeling of CLV.
Jong, M.G. de, Verhoef, P.C., Donkers, A.C.D.   +2 more
core  

Animal‐Based Brands Taking the Plant‐Based Opportunity: A Tasting Experiment Exploring Consumer Acceptance of Plant‐Based Brand Extensions

Agribusiness, EarlyView.
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani, Mirta Casati, Elena Castellari, Fosca Vezzulli, Veronica Vitali, Milena Lambri, Claudio Soregaroli   +6 more
wiley   +1 more source

Customer Value-Based Pricing Mechanisms:

Maketingu rebyu
In market transactions that are based on exchange value, it is difficult for firms to directly obtain compensation as an outcome of their involvement in value creation in the lifeworld of consumers. This limitation represents a key challenge in realizing
Junya Miyoshi
doaj   +1 more source

THE EFFECT OF SERVICE QUALITY AND CUSTOMER VALUE TO CUSTOMER SATISFACTION (Case Study on Simpedes Savings Products Customer of BRI Unit Tugu Semarang)

Jurnal Administrasi Bisnis, 2018
In the competitive situation of banks, banks as an industry engaged in services not only offer services but also products offered by the bank. Simpedes is one of the savings products offered by BRI for the village community which then extends to the ...
Dita Septi Setiarini, Sendhang Nurseto
doaj   +1 more source