Results 51 to 60 of about 1,435 (258)

Tourism and Economic Development in Cultural Festival Based on a Successful Event in Cempluk Village

Jurnal Aplikasi Manajemen
Cultural festivals are vital for sustainable tourism and destination branding, yet many struggle with management inefficiencies. This study examines the relationship between event management, sustainable tourism, and destination branding in Cempluk ...
Redy Eko Prastyo, Ahmad Imron Rozuli, Darsono Wisadirana, Muhammad Lukman Hakim   +3 more
doaj   +1 more source

The Effect of SNAP Purchasing Power on Diet Quality

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT The Supplemental Nutrition Assistance Program (SNAP) benefits millions of eligible low‐income Americans by increasing access to food, helping to reduce food insecurity. Previous studies have documented that the geographical variation in local food prices leads to significant differences in SNAP's purchasing power.
Farah Khan, Augustine Denteh
wiley   +1 more source

TOURIST DESTINATION BRANDING [PDF]

Zbornik Radova Ekonomskog Fakulteta u Istočnom Sarajevu, 2012
The paper shows how the branding,as a process that identifies destinations and allowstourists to make a good choice between differentalternatives, fits into the contemporary marketingconcept.
Andrijana Mrkaić
doaj  

Research on Innovative Marketing Strategies of Tourism Destination Brands under the Background of Cultural Tourism Integration [PDF]

SHS Web of Conferences
As the fusion of culture and tourism continues to accelerate, the branding strategies for tourist destinations are encountering both unprecedented challenges and fresh opportunities.
Zhu Haiqi
doaj   +1 more source

Extension Economists: Valued in Mission, Penalized in Practice

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT As the public engagement arm of the land‐grant mission, we argue that Extension faculty in US agricultural economics departments face an identity crossroads as they struggle for institutional support. Specifically, we argue that Extension economists function as boundary‐spanning professionals within academic structures that often devalue ...
Trey Malone, Craig W. Carpenter, Courtney Bir, Andrew J. Van Leuven, Rebecca Wasserman‐Olin, Wendong Zhang   +5 more
wiley   +1 more source

Storytelling on social media: forging the path to tourism destination branding

Cogent Business & Management
It is well recognized that organizations are progressively adopting the practice of marketing and branding by employing storytelling methods utilizing diverse types of narrative styles and medium combinations.
Thanh-Binh Phung, Doan Viet Phuong Nguyen, Vo Phuong Thao Tran   +2 more
doaj   +1 more source

How did Malaysia Manage its Position as Top 10 World Tourist Destinations in UNWTO Ranking in 2012? [PDF]

Journal of Spatial and Organizational Dynamics, 2014
There are many reasons contributing to the achievement of Malaysia for being rank as top 10 most visited destinations in the world for the last four years. Among the factors are structures, resources, strategy, policy and leadership. In order to identify
Nor’Ain Othman, Hassnah Wee, Razip Hassan   +2 more
doaj  

Staging an Experience of Cultural Heritage Preservation: Consumers' Willingness to Pay for Heirloom Rice in the Philippines

Agribusiness, EarlyView.
ABSTRACT The Cordillera Administrative Region in the Philippines is home to terraced rice embedded in centuries of cultural heritage. However, weak market incentives threaten sustained production, jeopardizing indigenous communities' cultural heritage and the in situ biodiversity of rice genetic resources.
Kofi Britwum, Matty Demont
wiley   +1 more source

Navigating digital horizons: A systematic review of social media’s role in destination branding

Journal of Enterprise and Development
Purpose — This study aims to acquire a comprehensive understanding of how social media platforms contribute to the process of destination branding by identifying major themes in the literature pertaining to social media's role in destination branding ...
Deske Wenske Mandagi, Indrajit Indrajit, Toetik Wulyatiningsih   +2 more
doaj   +1 more source

Effects of Environmental and Health Information on Willingness to Pay for Local and Organic Foods in Taiwan

Agribusiness, EarlyView.
ABSTRACT Using a lab‐in‐the‐field experiment, we investigate how providing information about food miles and pesticide residue influences willingness to pay (WTP) for potatoes among 407 shoppers in Taiwan, split between a supermarket and a farmers market.
Chiu‐Lin Huang, Edward C. Jaenicke, Martina Vecchi, Sheng‐Jang Sheu   +3 more
wiley   +1 more source