Results 61 to 70 of about 5,405 (300)
MODEL DESTINATION BRANDING PULAU KARAMPUANG
, 2023 Destination branding merupakan salah satu upaya yang dapat dilakukan untuk meningkatkan kualitas dari suatu brand destinasi pariwisata. Destination branding Pulau Karampuang dinilai penting untuk dikembangkan mengingat masyarakat masih menilai destinasi ...
Rahmat, Muhammad Fachry +2 more
core +1 more source
Storytelling on social media: forging the path to tourism destination branding
Cogent Business & ManagementIt is well recognized that organizations are progressively adopting the practice of marketing and branding by employing storytelling methods utilizing diverse types of narrative styles and medium combinations.
Thanh-Binh Phung +2 more
doaj +1 more source
TOURIST DESTINATION BRANDING [PDF]
Zbornik Radova Ekonomskog Fakulteta u Istočnom Sarajevu, 2012 The paper shows how the branding,as a process that identifies destinations and allowstourists to make a good choice between differentalternatives, fits into the contemporary marketingconcept.
Andrijana Mrkaić
doaj
The Bitter Taste of Brazil's Temporary Import Ban on Robusta Coffee
Agribusiness, EarlyView.ABSTRACT Brazil, a leading Robusta coffee producer and exporter, faced a significant drought in 2016–2017, which drastically reduced production and depleted stocks. Consequently, Brazil temporarily permitted the import of one million 60‐kg bags of Robusta coffee in the spring 2017. An import ban was imposed shortly afterward due to lobbying by domestic
Hanifi Otgun +2 more
wiley +1 more source
How did Malaysia Manage its Position as Top 10 World Tourist Destinations in UNWTO Ranking in 2012? [PDF]
Journal of Spatial and Organizational Dynamics, 2014 There are many reasons contributing to the achievement of Malaysia for being rank as top 10 most visited destinations in the world for the last four years. Among the factors are structures, resources, strategy, policy and leadership. In order to identify
Nor’Ain Othman +2 more
doaj
Price Premiums for Single‐Name and Compound‐Name Geographical Indications in Swiss Cheese Trade
Agribusiness, EarlyView.ABSTRACT Geographical indications (GIs) have become increasingly important in agri‐food markets, especially in Europe. For Swiss cheese imports and exports, we analyze whether GIs are associated with higher trade prices. We find that price premiums can be obtained for both exports and imports. However, this is only the case for cheeses with single name
Judith Irek
wiley +1 more source
VARIABLES OF THE IMAGE OF TOURIST DESTINATION [PDF]
The image of a destination is more than a distinguishing element; it is a component of the supply and brings more value to it. The image of a destination can be the decisive component, while the other elements re relatively alike (1).
Ban Olimpia
core
Navigating digital horizons: A systematic review of social media’s role in destination branding
Journal of Enterprise and DevelopmentPurpose — This study aims to acquire a comprehensive understanding of how social media platforms contribute to the process of destination branding by identifying major themes in the literature pertaining to social media's role in destination branding ...
Deske Wenske Mandagi +2 more
doaj +1 more source
Agribusiness, EarlyView.ABSTRACT The Cordillera Administrative Region in the Philippines is home to terraced rice embedded in centuries of cultural heritage. However, weak market incentives threaten sustained production, jeopardizing indigenous communities' cultural heritage and the in situ biodiversity of rice genetic resources.
Kofi Britwum, Matty Demont
wiley +1 more source
Agribusiness, EarlyView.ABSTRACT Using a lab‐in‐the‐field experiment, we investigate how providing information about food miles and pesticide residue influences willingness to pay (WTP) for potatoes among 407 shoppers in Taiwan, split between a supermarket and a farmers market.
Chiu‐Lin Huang +3 more
wiley +1 more source