Results 71 to 80 of about 63,230 (286)
How did Malaysia Manage its Position as Top 10 World Tourist Destinations in UNWTO Ranking in 2012? [PDF]
There are many reasons contributing to the achievement of Malaysia for being rank as top 10 most visited destinations in the world for the last four years. Among the factors are structures, resources, strategy, policy and leadership. In order to identify
Nor’Ain Othman +2 more
doaj
PurposeThis study matches destination brand components with motives and identifies those components that are most important for the consumer during various stages of the decision process. This study also aims to classify various functional and symbolic brand components.
Balakrishnan, Melodena Stephens +2 more
openaire +3 more sources
Experiences and Tourism in Coastal Areas: Marketing the tourist experience at the English Riviera [PDF]
This chapter examines the relationships between the branding and marketing of coastal destinations in England with the experiences and behaviour of tourists visiting those destinations.
Chapman, Anya, Rosslee, C.
core
Online Media Overview in Tourism Destination Branding [PDF]
The development of tourism destinations not only depends on nature's grace. The tourist destination can be built using branding communication techniques. For that, it is worth noting more thoroughly about how communicators develop messages.
Qurrantain, Nadia, Sutanto, M. Himawan
core +2 more sources
ABSTRACT Perennial bioenergy crops, such as miscanthus and switchgrass, and crop residues have the potential to scale up sustainable aviation fuel (SAF) production and mitigate carbon emissions. However, high establishment costs, delayed returns, and risk–return profiles that diverge from those of conventional crops can hinder incentives to adopt ...
Fahd Majeed, Madhu Khanna, Ruiqing Miao
wiley +1 more source
Navigating digital horizons: A systematic review of social media’s role in destination branding
Purpose — This study aims to acquire a comprehensive understanding of how social media platforms contribute to the process of destination branding by identifying major themes in the literature pertaining to social media's role in destination branding ...
Deske Wenske Mandagi +2 more
doaj +1 more source
IMPACT OF DESTINATION BRAND EXPERIENCE TO INCREASE DESTINATION BRAND LOYALTY
Research related to brand loyalty is important, especially in the period following the Covid-19 pandemic. At that time, many tourism destinations and businesses were destroyed and tended to go bankrupt, so a strategy was needed to revive brand loyalty in tourist destinations in Indonesia which were famous as world tourist destinations.
Miska Irani Tarigan +4 more
openaire +2 more sources
Perancangan Destination Branding Kawasan Wisata Kuliner Lentog Tanjung Kabupaten Kudus [PDF]
Destination branding Kawasan Wisata Kuliner Lentog Tanjung Kudus bertujuan untuk membentuk image baruyang menarik untuk memperkenalkan kepada wisatawan lingkup regional Jawa Tengah maupun seluruh Indonesia.
Christiawan, F. (Ferry) +2 more
core
Editorial: Transport and Tourism: a Weak Symbiosis. An Introduction to the Special Issue [PDF]
“Tourism’s very existence depends on transport.
Landré, M., Peeters, P.M.
core +5 more sources
Abstract World markets for quality differentiated agri‐food products are highly competitive, presenting significant challenges for firms aiming to compete effectively. Government agencies and business organizations often implement various export promotion policies to address these challenges.
Nicolás Depetris‐Chauvin +1 more
wiley +1 more source

