Results 31 to 40 of about 38,160,009 (291)
Jurnal Ranah Komunikasi, 2018 Advertising is one of mark eting communication tool that many company used. Advertising is a tool for a company to provide information, to persuade and remind consumers to product which company’s owned.
Alisa Maqdissa +1 more
doaj +1 more source
Investigating the digital advertising effectiveness on purchase intention and attitude
, 2023 reservedThis paper investigates the impact of digital advertising on consumer behaviour, focusing on purchase intention and attitude. In the digital age, advertising has evolved significantly, with digital platforms becoming central to engagement.
NARDULLI, NICCOLÒ
core
Postmodern discourse in digital advertising: A study on "Deneysel Bankacilik" advertising series
, 2020 In the postmodern world, ads try to establish an emotional bond between the consumer and the storytelling instead of a classic "Buy it!" expression. One of the most used methods of storytelling in terms of advertising in social media is viral advertising.
Yakin, Mehmet
core +1 more source
n‐Type Polymer Radio Frequency Rectifiers Operating at 18.5 GHz
Advanced Materials, EarlyView.Combining an n‐doped polymer semiconductor with wafer‐scale asymmetric planar electrodes featuring work function‐engineered contacts yields radio‐frequency diodes and rectifying circuits operating at up to 18.5 GHz. The devices combine scalable manufacturing with an operating frequency previously unattainable by large‐area organic electronics ...
Lazaros Panagiotidis +19 more
wiley +1 more source
Media and CommunicationSince 2024, TikTok’s potential to influence political outcomes has gained heightened visibility. In Romania, the unexpected success of an independent far-right candidate in the first round of the presidential election was widely attributed to his TikTok ...
Radu M. Meza +3 more
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Organic Materials of Tomorrow: Horizons of Artificial Intelligence
Advanced Materials, EarlyView.This review examines machine learning techniques accelerating the discovery of organic semiconductors by linking molecular structure to properties. Key methods include graph neural networks, generative models, and active learning. Applications to organic photovoltaics demonstrate practical impact.
Harold Mena +3 more
wiley +1 more source
Frontiers in CommunicationIntroductionIn an attempt to provide new momentum to their media and information literacy (MIL) plans, the UN and UNESCO have accelerated their efforts worldwide. This study makes the voice of Jordanian youth heard and explained by exploring MIL programs
Khalaf Lafee Alhammad, Sarah Ahmad Okour
doaj +1 more source
Advertising and Conspicuous Consumption [PDF]
, 2005 The paper formalizes the intuition that brands are consumed for image reasons and that advertising creates a brand’s image. The key idea is that advertising informs the public of brand names and creates the possibility of conspicuous consumption by ...
Krähmer, Daniel
core +1 more source
A Critical Time Window of Neocortex Modulation for Remote Fear Memory in Rats and Humans
Advanced Science, EarlyView.This study identifies a delayed consolidation window around 18 h after fear learning in the mPFC essential for remote fear memory. VTA dopaminergic input during this window sustains remote memory in rats, while non‐invasive stimulation of homologous human mPFC at the corresponding time selectively weakens remote but not recent fear memory, revealing a ...
Lu Cao +19 more
wiley +1 more source
The Importance of Metal‐Organic Framework Linker Atoms for CO2 Reduction: A DFT Study
Advanced Science, EarlyView.Using DFT, we examine the role of linker atoms in CO2 reduction on copper‐based metal organic frameworks (Cu MOFs). Our calculations reveal that linker atoms may serve as both CO2 and H‐shuttling sites and suggest linker electrostatics as a descriptor for linker activity. ABSTRACT Although the metal within the secondary building unit of a metal‐organic
Ugochukwu Nwosu, Samira Siahrostami
wiley +1 more source