Results 51 to 60 of about 538,491 (285)

Tagline in Advertisement Digital Era Case Study of #adaaqua Advertising Campaign [PDF]

, 2019
Advertising as an object of creative human results persists by convincing itself in the form of new media, including digital media (internet). The potential of digital media (internet) which reaches 143.26 million people in Indonesia (APJII data for ...
Herlina, H. (Herlina), Ilhamsyah, I. (Ilhamsyah)   +1 more
core  

‘People Need to Understand That They Are Stealing From Their Neighbours’: A Critical Media Analysis of the Representations and Resistance Throughout the Robodebt Scheme

Australian Journal of Social Issues, EarlyView.
ABSTRACT The Robodebt scheme issued thousand‐dollar debts to an estimated half a million people who had received social security. The debts were largely inaccurate and illegal, with the aim of improving the federal government's budget. The 2023 Royal Commission into the Robodebt Scheme found that the stigmatising political and public language about ...
Ella Kruger, Phillipa Evans
wiley   +1 more source

A New Approach for advertising in the Digital Age

Journal of Architecture, Art & Humanistic Science, 2020
the types of advertising under the technologies are Varied in the digital age, One of the most important phenomena in the digital age is the social media on the Internet, which is characterized by strengthening the concept of participation and effective ...
Elham AbdElrhman
doaj   +1 more source

The Cost of the National Disability Insurance Scheme: Australia's Print‐Media Discourse

Australian Journal of Social Issues, EarlyView.
ABSTRACT This paper examines the way that Australian newspapers have framed the cost of the National Disability Insurance Scheme (NDIS). Introduced in 2013, the NDIS represented a major change in Australia's disability support policy, moving for the first time to a nationwide universal insurance model.
Meera Chinnappa, Jennifer Smith‐Merry, Kuo‐yi Jade Chang   +2 more
wiley   +1 more source

The text of political advertising in the modern digital media sphere (an analysis of English-language political spots) [PDF]

Актуальные проблемы филологии и педагогической лингвистики, 2019
The article is an attempt to reveal the basic verbal and non-verbal characteristics of the text of English-language political advertising in the digital media space.
Murashova Ekaterina P.
doaj   +1 more source

Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions [PDF]

, 2011
Examines trends in digital marketing to youth that uses "immersive" techniques, social media, behavioral profiling, location targeting and mobile marketing, and neuroscience methods.
Jeff Chester, Kathryn Montgomery
core  

Shifting new media: from content to consultancy, from heterarchy to hierarchy [PDF]

, 2002
This is a detailed case history of one of London’s iconic new media companies, AMX Studios. Some of the changes in this firm, we assume, are not untypical for other firms in this sector. Particularly we want to draw attention to two transformations.
Andreas Wittel, Benkert W, Bourdieu P, Castells M, Cotton B, Girard M, ILO, Lash S, Lury C, McRobbie A, Menger P-M, Molotch H, Powell W, Powell W, Scott A, Scott A, Scott Lash, Stark D, Storper M, Vermehren C, Warnken J, Wittel A   +21 more
core   +1 more source

From concept to community of practice in anatomical ethics and professionalism: 5 years of the “Bioethics Unicorns” education initiative

Anatomical Sciences Education, EarlyView.
Abstract The topics of ethics and professionalism in anatomy have only recently gained prominence within the discipline, reflecting trends in medical and health professions education and an increasing awareness of societal expectations around the use of the dead.
Jon Cornwall, Sabine Hildebrandt, Thomas Champney   +2 more
wiley   +1 more source

Digital Transformation Strategy in Advertising: A Study Bibliometric Analysis

Komunikator
This study analyzes digital transformation in advertising strategies. A search using the keywords “Digital Transformation” and “Advertising” in the Scopus database yielded 114 documents. Using the PRISMA method, the researchers applied inclusion criteria,
Filosa Gita Sukmono, Nastiti Dyah Lestari, Suria Hani A. Rahman, Murtada Busair Ahmad   +3 more
doaj   +1 more source

Exploring evolving trends of gender representation in digital advertising in Egypt

Journal of Architecture, Art & Humanistic Science, 2020
Representation of gender in Egyptian advertising has a long history of ill portrayal of the roles of women versus the roles of men. Researchers had argued for a long time that women are portrayed as less important, objectified commodity and soft victims.
Dina Abboud
doaj   +1 more source