Results 31 to 40 of about 23,289 (306)
Determinant Factors of E-Loyalty in Customer-to-Customer E-Commerce Moderated by Gender
Journal the Winners, 2022 E-commerce businesses dealt with one of the most important challenges, which was to create personalized e-loyalty for their customers to stay loyal to their e-commerce platform.
Fernanda Losaura +2 more
doaj +1 more source
The importance of e-service quality in the livestreaming music concert business
Cogent Social Sciences, 2022 The live music concert business was one of the economic sectors most affected by mandatory quarantine and social restrictions due to COVID-19. The quarantine forced this industry to reinvent itself through digital communication, to be able to continue ...
Jose Andres Areiza-Padilla +1 more
doaj +1 more source
Critical review of the e-loyalty literature: a purchase-centred framework [PDF]
, 2012 Over the last few years, the concept of online loyalty has been examined extensively in the literature, and it remains a topic of constant inquiry for both academics and marketing managers.
Fragkos, K.C., Valvi, Aikaterini C.
core +2 more sources
Journal of Economics, Business & Accountancy Ventura, 2020 The online trading system allows traders to enter orders directly into the system via electronic media immediately and directly. This condition will affect the level of customer satisfaction while increasing customer loyalty.
Rohmad Fuad Armansyah
doaj +1 more source
Salesperson Self-Regulated Learning and Online Customers’ Patronage: An Ambidexterity Perspective
Frontiers in Psychology, 2021 Although the roles of exploratory and exploitative learning as alternative sales skills have been documented, there is not yet a clear consensus, and empirical evidence in the online sales context is lacking.
Bing Han, Hua Fan
doaj +1 more source
Transformation of Loyalty to E-loyalty
Scientific Conference on Economics and Entrepreneurship Proceedings, 2020 As everyday life moves to the Internet, many factors and components have come up, with the "e" and e-loyalty not an exception. The authors focused on the transformation of loyalty to e-loyalty. It is important to understand the main differences between consumer loyalty models and e-loyalty models in order to promote business development not only in the
Radionova-Girsa, Elina, Batraga, Anda
openaire +3 more sources
Customer heterogenity in the development of e-loyalty [PDF]
Journal of Research in Interactive Marketing, 2015 Purpose – The purpose of this study is to identify customer-specific differences in a general model of e-loyalty taking into account the existence of unobserved heterogeneity. Specifically, this paper aims to test for the presence of customer heterogeneity; assess the impact of potential bias when there is no control for
Cortiñas Ugalde, Mónica +2 more
openaire +3 more sources
The moderating effect of convenience towards the relationship between satisfaction and loyalty in Malaysian banking industry [PDF]
, 2015 The aim of this research was to explore the influence of e-satisfaction towards e-loyalty among the internet banking users in Malaysia. The moderating effect of convenience on the relationship between e-satisfaction and e-loyalty was also analysed.The ...
Ali, Norhidayah +2 more
core +2 more sources
PENGARUH E-SERVICE QUALITY TERHADAP E-LOYALTY DENGAN MEDIASI E-TRUST DAN E-SATISFACTION PADA NASABAH BANK SYARIAH INDONESIA PENGGUNA BSI MOBILE [PDF]
, 2023 Penelitian ini bertujuan untuk menganalisis pengaruh e-service quality terhadap e-loyalty dengan mediasi e-trust dan e-satisfaction pada nasabah Bank Syariah Indoneia pengguna BSI Mobile. Populasi penelitian ini adalah pengguna BSI Mobile aktif minimal 6
Hesti, Weningtyas
core
Mediterranean Journal of Social Sciences, 2013 Companies based on Internet should remain competitive. One of ways of modified competitive advantage is the attraction of most customers and the increase of customer retention. In emerging commercial competitions, customer loyalty is an important characteristic for obtaining the continuation of competitive advantage.
Amir Afsar +2 more
openaire +2 more sources