Results 101 to 110 of about 610 (183)

Digital Marketing and Fast-Food Intake in the UAE: The Role of Firm-Generated Content among Adult Consumers. [PDF]

Foods, 2023
Ali-Alsaadi AA, Cabeza-Ramírez LJ, Sántos-Roldán L, Loor-Zambrano HY.   +3 more
europepmc   +1 more source

Applied artificial intelligence: Acceptance-intention-purchase and satisfaction on smartwatch usage in a Ghanaian context. [PDF]

Heliyon, 2023
Uzir MUH, Bukari Z, Al Halbusi H, Lim R, Wahab SN, Rasul T, Thurasamy R, Jerin I, Chowdhury MRK, Tarofder AK, Yaakop AY, Hamid ABA, Haque A, Rauf A, Eneizan B.   +14 more
europepmc   +1 more source

The Effect of Price Perception and E-Wom on Purchase Decisions on the E-Commerce Platfrom Shopee

Indonesian Interdisciplinary Journal of Sharia Economics
Purchasing behavior in the digital marketplace is shaped by several variables, notably consumers' perceptions of price and the influence of Electronic Word of Mouth (e-WOM).
Elang Handika Kartawinata, Mohamad Ikbal Santoso, Yusuf Yusuf, Soesanty Maulany   +3 more
doaj  

The effect of food sensory experience on tourist engagement behavior: A study based on mental imagery theory. [PDF]

PLoS One
Yang S, Liu Y, Xu L.
europepmc   +1 more source

Quantity-Sourced or Quality-Sourced? The Impact of Word-of-Mouth Recommendations on China Rural Residents' Online Purchase Intention: The Chain Mediating Roles of Social Distance and Perceived Value. [PDF]

Behav Sci (Basel)
Wang C, Guo J.
europepmc   +1 more source

Hospitals Visit Intention and Visit Decision: How the Role of Viral and Word of Mouth Marketing? [PDF]

Front Public Health, 2022
Taufik ER, Hasan S, Titin T, Singagerda FS, Sinambela EA.   +4 more
europepmc   +1 more source

The impact of influencer marketing in the tourism industry: A digital marketing perspective. [PDF]

PLoS One
Babu MA, Urmi HA, Tofayel AH, Sabuj MMI, Alam MTU.   +4 more
europepmc   +1 more source

Byte into sustainability: a scoping review of digital food environment attributes that shape consumers' sustainability perceptions, attitudes, intentions, and behaviours. [PDF]

Int J Behav Nutr Phys Act
Boen H, Glenisson L, Hallez L, Smits T.
europepmc   +1 more source

Evaluating evidence-based recruitment strategies for Alzheimer's disease and related dementias clinical trial research: A literature review. [PDF]

J Prev Alzheimers Dis
Jacobson M, Deuschle C, Peneva D, Wang AN, Roache C, Walsh M, Ferrell PB, Manetas MA, Raman R, Aisen P, Goldman D.   +10 more
europepmc   +1 more source

Navigating the tourism digital landscape: The interrelationship of online travel sites' affordances, technology readiness, online purchase intentions, trust, and E-loyalty. [PDF]

Heliyon, 2023
Mior Shariffuddin NS, Azinuddin M, Yahya NE, Hanafiah MH.   +3 more
europepmc   +1 more source