Results 161 to 170 of about 610 (183)

Is Distance Really Dead in the Online World? The Moderating Role of Geographical Distance on the Effectiveness of Electronic Word of Mouth

Journal of Marketing, 2022
Vilma Todri, Panagiotis Adamopoulos, Michelle Andrews   +2 more
exaly  

Influences of background factors on consumers’ purchase intention in China’s organic food market: Assessing moderating role of word-of-mouth (WOM)

Cogent Business and Management, 2021
Shimiao Li, Nor Siah Jaharuddin
exaly  

Four decades of negative word‐of‐mouth and negative electronic word‐of‐mouth: A morphological analysis

International Journal of Consumer Studies, 2023
Arti D Kalro, Dahlia Allwyn Ribeiro
exaly  

PENGARUH ELECTRONIC WORD OF MOUTH ( E-WOM )TERHADAP MINAT BELI SABUN SEOM GUM

Jurnal Ilmiah Mahasiswa Nias Selatan
The purpose of this study was to determine the effect of motivation on the effectiveness of employee work at the Hilimegai Sub-district Office, South Nias Regency. The type of research used is the quantitative type. The source of data is from employees by using questionnaires.
openaire   +1 more source

e‐WOM Scale: word‐of‐mouth measurement scale for e‐services context

Canadian Journal of Administrative Sciences, 2010
Line Ricard, Jasmin Bergeron
exaly  

Electronic word-of-mouth in hospitality and tourism management

Tourism Management, 2008
Stephen W Litvin, Ronald E Goldsmith, Bing Pan   +2 more
exaly  

The impact of electronic word of mouth (e-WOM) on the online purchase intention of consumers in the Islamic countries – a case of (UAE)

Journal of Islamic Marketing, 2019
Mohammed T Nuseir
exaly  

Investigating the consequences of word of mouth from a WOM sender’s perspective in the services context

Journal of Marketing Management, 2015
Rahul Chawdhary, Francesca Dall'Olmo Riley   +1 more
exaly  

The Effects of Traditional and Electronic Word-of-Mouth on Destination Image: A Case of Vacation Tourists Visiting Branson, Missouri

Administrative Sciences, 2016
Lisa Slevitch
exaly  

Factors influencing visual electronic Word of Mouth (e-WOM) on restaurant experience

2016
D. Abdullah, M.E.R.M. Hambali, S.B.M. Kamal, N. Din, J. Lahap   +4 more
openaire   +1 more source