Promotion of healthy food and beverage purchases: are subsidies and consumer education sufficient? [PDF]
Simon Capewell, Ffion Lloyd-Williams
doaj +6 more sources
Children's Food and Beverage Promotion on Television to Parents. [PDF]
BACKGROUND: Nutritionally poor foods are heavily advertised to children on television. Whether those same products are also advertised to parents on television has not been systematically examined. METHODS: This study is a content analysis of ...
Emond JA +4 more
europepmc +4 more sources
Current supermarket price promotions are likely to encourage unhealthy diets, leading some governments to recently endorse restrictions on price promotions for unhealthy food and beverages.
Lily Grigsby-Duffy +3 more
doaj +3 more sources
The food industry’s role in influencing consumer demand for healthy and unhealthy food: perspectives from Australian food companies [PDF]
Objective: This study sought to explore how food company representatives perceive the food industry’s role in responding to and driving consumer demand for healthy and unhealthy foods.
Josephine Marshall +5 more
doaj +2 more sources
The purpose of this study was to provide a descriptive profile of food-related advertising, messaging, and signage in Vancouver schools and to examine differences in the prevalence and characteristics of promotions between elementary and secondary ...
Cayley E. Velazquez +2 more
doaj +3 more sources
Factors influencing awareness of beverage grading policies and their association with beverage consumption patterns [PDF]
Background Given the current lack of government-led front-of-package nutrition labeling policies in China, research on Chinese consumers’ genuine perceptions of nutrition labels and their association with healthy behaviors remains scarce.
Jiaxing Li +9 more
doaj +2 more sources
#SupportLocal: how online food delivery services leveraged the COVID-19 pandemic to promote food and beverages on Instagram [PDF]
AbstractObjective:To explore the promotion of discretionary foods/beverages and marketing strategies employed by the top three online food delivery services’ (OFDS) Instagram accounts in three countries before and during the coronavirus disease 2019 (COVID-19) pandemic.Design:Publicly available data were extracted for the top three OFDS Instagram ...
Si Si Jia +5 more
openaire +4 more sources
Measuring the critical effect of marketing mix on customer loyalty through customer satisfaction in food and beverage products [PDF]
The purpose of this paper is to analyze the effect of marketing mix on customer loyalty through customer satisfaction in food and beverage products of SMEs in Malaysia. The method of collecting data is by using questionnaire and a sample of 300 customers
Suci Ayu Sudari +2 more
doaj +1 more source
COVID-Washing in US Food and Beverage Marketing on Twitter: Content Analysis
BackgroundFood companies have increased digital and social media ad expenditures during the COVID-19 pandemic, capitalizing on the coinciding increase in social media use during the pandemic.
Krystle A Tsai +5 more
doaj +1 more source
The Effect of Price, Promotion, and Packaging towards Purchase Intention of Stacks Food in Surabaya
As the food and beverage industry is growing in Indonesia and businesses are getting more competitive and challenging. This research was conducted to understand the effect of price, promotion, and packaging towards purchase intention of Stacks Food ...
Daniel Christian Lou
doaj +1 more source

