Results 281 to 290 of about 969,475 (295)

Towards green loyalty: driving from green perceived value, green satisfaction, and green trust

Sustainable Development, 2013
Yu-Shan Chen
exaly  

Green Marketing, Green Perceived Value, and Green Consumer Behavior

Tri-Tai Truong, Nguyen-Quynh-Nhu Ngo
openaire   +1 more source

Towards green trust

Management Decision, 2013
Yu-Shan Chen, Ching-Hsun Chang
exaly  

Managing green brand equity: the perspective of perceived risk theory

Quality and Quantity, 2013
Ching-Hsun Chang, Yu-Shan Chen
exaly  

Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk

Journal of Business Ethics, 2012
Yu-Shan Chen, Ching-Hsun Chang
exaly  

Improving consumer satisfaction in green hotels: The roles of perceived warmth, perceived competence, and CSR motive

International Journal of Hospitality Management, 2014
Lisa Gao, Anna S Mattila
exaly  

Green inclusive leadership and employee green behaviors in the hotel industry: Does perceived green organizational support matter?

International Journal of Hospitality Management, 2022
exaly  

Using the sustainable modified TAM and TPB to analyze the effects of perceived green value on loyalty to a public bike system

Transportation Research, Part A: Policy and Practice, 2016
Shang-Yu Chen
exaly  

Drivers of green product adoption: the role of green perceived value, green trust and perceived quality

Journal of Global Scholars of Marketing Science, 2015
Ronnie Cheung
exaly  

The Influence of Environmental Friendliness on Green Trust: The Mediation Effects of Green Satisfaction and Green Perceived Quality

Sustainability, 2015
Yu-Shan Chen
exaly