Results 211 to 220 of about 63,626 (256)

The mediating role of attitude in the influence of product quality and Corporate Social Responsibility (CSR) on Halal purchase intention among Generation Z in Ho Chi Minh City

HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE - ECONOMICS AND BUSINESS ADMINISTRATION
This study aims to explore the factors influencing the attitude and purchase intention toward Halal food among Generation Z in Ho Chi Minh City, with a particular focus on the roles of product quality and Corporate Social Responsibility (CSR).
Thinh Thi Thu Duong, Dieu Van Nguyen, A. T. Tran   +2 more
semanticscholar   +1 more source

INFLUENCE OF RELIGIOUS BELIEFS ON HALAL PURCHASE INTENTION IN NON-MUSLIM CUSTOMERS

Journal of Halal Research, Policy, and Industry
This study investigates the influence of religious beliefs, perceived benefits of halal products, social influence, and attitudes towards halal products on the halal purchase intention among non-Muslim customers in Surabaya.
Northa Idaman, Muhammad Iqbal Fasa, Siska Lusia Putri   +2 more
semanticscholar   +1 more source

Consumer’s purchase intention on halal detergent in Jakarta

2020
The aim of this study is to analyze the purchase intention of Indonesian female consumers on the detergent with halal label and the customers’ most dominant factors influencing the purchase intention. This study is based on the Theory of Planned Behavior model. It applies associative and comparative quantitative approach.
E. Saribanon, R. Hurriyati, A. Rahayu, M.A. Sultan   +3 more
openaire   +1 more source

Shaping Halal Into a Brand? Factors Affecting Consumers’ Halal Brand Purchase Intention

Journal of International Food & Agribusiness Marketing, 2017
ABSTRACTThe authors’ aim was to find the possible positive relationships among branding constructs (brand image, brand perceived quality, brand satisfaction, brand trust, and brand loyalty) to explain consumer purchasing behavior toward halal brands. The authors proposed and empirically tested a conceptual model consisting of variables such as brand ...
Afzaal Ali, Adnan Ali, Mehkar Sherwani
openaire   +1 more source

Determinant of Purchase Intention Through Online on Halal Cosmetic

Malaysian Journal of Consumer and Family Economics, 2023
Globally, the rapid development of internet information technology has made e-commerce become one of the main channels for people to shop online. This factor has changed the business model from the traditional distribution model (offline) into a new form of a business model (online) platform.
Roszi Naszariah Nasni Naseri, Asnidar Hanim Yusuf, Idris Oyewale Oyelakin   +2 more
openaire   +1 more source

Determinants of halal purchasing intentions: evidences from UK

Journal of Islamic Marketing, 2018
Purpose This study aims to explore the perceptions of Arabian Muslim consumers about halal food products and to investigate their behaviour towards halal-labelled food products in UK mainstream supermarkets using the theory of planned behaviour (TPB).
openaire   +1 more source

Digital Marketing Strategies and Consumer Behaviour: Insights into Online Purchase Intention for Halal Cosmetics in Malaysia

PaperASIA
This study examines digital marketing strategies and consumer behaviour, focusing on online purchase intention for halal cosmetics in Malaysia as purchasing shifts from physical stores to online platforms post-COVID.
M. Hasim, Amran Harun, Fatimah Ibrahim, Sallaudin Hassan, M. F. Ishak   +4 more
semanticscholar   +1 more source

Investigating factors affecting purchase intention of halal cosmetics products among Millennial consumers: findings from PLS-SEM approach

Journal of Islamic Marketing
The purpose of this study is to examine the factors that affect Millennial female Muslim customers’ Halal cosmetics purchase intention. The global Muslim population is increasing, and rising spending power is driving demand for Halal cosmetics. Halal
Mohamed Soliman, Mahmood Hayeemad, Ruslee Nuh, Chutikan Phetkaew   +3 more
semanticscholar   +1 more source

Environmental Concern and Individual Innovation on Halal Green Skincare Purchase Intention

International Review of Management and Marketing
This study investigates the influence of environmental concern and individual innovation on the intention to purchase halal green skincare products, with halal product knowledge as a moderating variable. Using Structural Equation Modeling with Partial
Azhar Alam, Dwi Utami, Lukmanul Hakim, N. Karima, Ihtisham Ullah   +4 more
semanticscholar   +1 more source

Social media influencers on halal cosmetic purchase intention among Gen Z Muslims

Asian Journal of Islamic Management (AJIM)
Purpose – This study investigates the influence of social media influencers on the purchase intention of halal cosmetic products among Muslim Generation Z in Indonesia.
Fatma Nur Rokhmah, Marina Oktari, T. Widiastuti   +2 more
semanticscholar   +1 more source