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Integration of Halal Awareness and Halal Logo in Influencing Purchase Intention

Review of International Economic, Taxation, and Regulations
Non-Muslim consumers are now showing increasing interest in halal food products, particularly due to perceptions of cleanliness, quality, and safety. This phenomenon is expanding the halal market, which was previously synonymous with Muslim consumers ...
Daman Sudarman
semanticscholar   +1 more source

DOES ENVIRONMENTALLY FRIENDLY AND HALAL PRODUCTS IMPACT MUSLIM CONSUMERS PURCHASE INTENTION? EVIDENCE IN DKI JAKARTA

Jurnal Ilmu Keluarga dan Konsumen
The limited availability of environmentally friendly halal products in Indonesia highlights the need to examine factors that shape consumer purchase intentions.
A. Hamami, A. Kafabih
semanticscholar   +1 more source

HALAL CHOCOLATE PURCHASE INTENTION AND COMPLIANCE: EXAMINING THE MODERATING ROLE OF RELIGIOSITY AMONG MALAYSIAN MUSLIMS

International Journal of Islamic Business
In Malaysia, the halal chocolate market is relatively less popular than other halal products such as meat and pharmaceuticals. The ingredients in commercial chocolate such as emulsifiers, flavorings, and dairy additives can raise halal compliance issues,
Wan Rasyidah Wan Nawang   +3 more
semanticscholar   +1 more source

The Role of Halal Awareness, Halal Certification and Green Product Toward Purchase Intention on Shopee

Bisman (Bisnis dan Manajemen): The Journal of Business and Management
This study aims to examine and analyze the influence of halal awareness, halal certification, and green product attributes on purchase intention toward NPURE Acne Face Toner Centella Asiatica on the Shopee platform.
A. Rahmadina, Arief Bowo Prayoga Kasmo
semanticscholar   +1 more source

Analysis of the influence of brand image and religious belief on purchase intention of halal cosmetic products with attitude as an intervening variable

El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
This study analyzes the influence of Brand Image and Religious Belief on Purchase Intention of halal cosmetic products, with Attitude toward Product as a mediating variable.
Firli Dwi, K. Putri, Nur Achmad
semanticscholar   +1 more source

Mediating Role of Brand Perceived Quality in The Effect of Halal Label and Certification on Purchase Intention

Golden Ratio of Marketing and Applied Psychology of Business
Halal Food Product Purchase Intention refers to consumers' intention to repurchase products that are certified as halal, thereby fostering trust in the product and its authenticity.
Isnawati, Rahyuniati Setiawan, Lindayani
semanticscholar   +1 more source

The Influence of Altruism, Moral Obligation, and Halal Brand Image on Purchase Intention

Jurnal Ilmiah Manajemen Kesatuan
This study aims to analyze the effect of altruism, moral obligation, and halal brand image on purchase intention of Hanasui cosmetics with Electronic Word of Mouth (E-WOM) as an intervening variable.
Fera Anggraini, S. Soepatini
semanticscholar   +1 more source

The Influence of Halal Awareness and Online Customer Review on the Use of Imported Skincare with Purchase Intention as a Moderating Variable

ASEAN Journal of Halal Study
The rapid growth of the skincare industry in Indonesia is influenced by increasing self-care awareness, global beauty trends, and digital media. Moreover, the majority of consumers, who are Muslim, pay attention to halal aspects when making purchasing ...
Nabillah Rahmah Widyati   +3 more
semanticscholar   +1 more source

Pengaruh Halal Awareness, Halal Logo, Attitude Towards Halal Food, Terhadap Purchase Decision Melalui Purchase Intention Sebagai Variabel Intervening pada Produk UMKM Kota Semarang

Jurnal QOSIM : Jurnal Pendidikan Sosial & Humaniora
Pertumbuhan industri halal di Indonesia kian menguat seiring meningkatnya kesadaran konsumen dan perluasan pasar UMKM, khususnya pada sektor kuliner kota Semarang.
Pingki Susanti, Ibnu Khajar
semanticscholar   +1 more source

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