Results 71 to 80 of about 5,847,296 (231)

The Effect of Sales Promotion and Store Atmosphere on Hedonic Shopping Motivation and Impulsive Buying Behavior in Hypermart Manado City

DeReMa (Development Research of Management): Jurnal Manajemen, 2018
The purpose of this research is to know and analyze the effect of sales promotion and store atmosphere on hedonic shopping motivation and impulsive buying of Hypermart consumers in Manado City.
Nova Christian Mamuaya
doaj   +1 more source

Effects of Utilitarian and Hedonic Shopping Value and Consumer Satisfaction on Consumer Behavioral Intentions

Ege Akademik Bakis (Ege Academic Review), 2015
Bu calismanin amaci tuketicilerin davranissal yaklasimlari ve tatminleri uzerinde alisveris degerinin etkisini olcmektir.Calismada kullanilan olcum degerleri literaturdeki calismalar takip edilerek anket yoluyla derlenmistir.Calisma Turkiye’deki tek bir alisveris merkezinde 521 giyim musterisi icin gerceklestirilmistir.Calismada ifade edilen hipotezler
BAKIRTAŞ, Hülya, BAKIRTAŞ, İbrahim, ÇETİN, Mümin Atalay   +2 more
openaire   +4 more sources

Utility and Emotion: A Combined Economic‐Psychological Approach to Understanding Consumer Preferences for Social Farming Products

Corporate Social Responsibility and Environmental Management, EarlyView.
ABSTRACTSocial farming integrates agricultural activities with social and rehabilitative functions, offering significant benefits to communities. However, its economic sustainability depends, among other factors, on consumer acceptance and willingness to pay a premium for its products.
Francesca Moino, Giovanbattista Califano, Francesco Basset, Patrizia Borsotto, Giovanni Dara Guccione, Francesca Giarè   +5 more
wiley   +1 more source

Humanism in the Age of Hyperreality: A Speculative Critique of AI Therapybots and the Neoliberal Commodification of Human Beings

The Journal of Humanistic Counseling, EarlyView.
ABSTRACT This article examines the future place of humanistic counseling, assuming the successful mass deployment of artificial intelligence therapy chatbots (AITCs). We systematically identify the limitations of AITCs through the lens of Jean Baudrillard's view on simulacra and hyperreality and identify five collective psychosocial consequences of ...
Brett. D. Wilkinson, Andrew M. Brown
wiley   +1 more source

SHOPPERS’ LOYALTY IN PASAR DUKUH MENANGGAL

Jurnal Manajemen dan Wirausaha, 2013
This study improved the antecedents of loyalty such as price sensitivity, shopping values (utilitarian values and hedonic values) and satisfaction in Pasar Dukuh Menanggal Surabaya. It consists of 145 respondents and the result tested by SEM.
Anastasia Audrey Oenaryo, Liza Agustina Maureen Nelloh   +1 more
doaj  

1Avances en Psicología Latinoamericana / Bogotá (Colombia) / Vol. 42(1) / pp. 1-17 / 2024 / ISSNe2145-4515 “Just do it”: Hedonic Shopping Motivations Predicting Consumer Behavior Beyond Personality

Avances en Psicología Latinoamericana
The present study aimed at testing hedonic shopping motivations’ explanatory power for the impulsive buying tendency and specific buying behaviors.
Sibele Dias de Aquino, Jean C. Natividade   +1 more
doaj   +1 more source

A generic taxonomy of shopping motives among hypermarkets (hyper-stores) customers and the relationship with demographic variables

Acta Commercii, 2008
Purpose of the study: Noting that the motive for shopping is located within the paradigm of buying behaviour of consumers; the study seeks to complement existing literature by examining whether a configuration of shopper motives could be developed ...
M. Dhurup
doaj   +1 more source

Consumer attitudes, willingness to pay and hedonic evaluations of innovative legume gnocchi products

Journal of the Science of Food and Agriculture, Volume 105, Issue 5, Page 2867-2878, 30 March 2025.
Abstract BACKGROUND With growing concerns over the adverse effects of animal‐derived products on health, animal welfare and the environment, the rising popularity of plant‐based foods underscores the importance of understanding consumer preferences and determining acceptance.
Muhammad Adzran Che Mustapa, Zein Kallas, Laura López‐Mas, Cristina Alamprese, Silvia Contiero, Ingrid Aguiló‐Aguayo   +5 more
wiley   +1 more source

How does time pressure shape impulsive buying behavior? Hedonic vs. utilitarian values emerges as a key driver on E-commerce platforms

Digital Business
This study explores the dynamics of consumer impulsive buying behavior—both affective and cognitive—on e-commerce platforms by identifying key shopping motivation factors and examining the role of customer value, which includes both hedonic and ...
Andri Dayarana K. Silalahi, Do Thi Thanh Phuong, Adi Prasetyo Tedjakusuma, Ixora Javanisa Eunike, Dalianus Riantama   +4 more
doaj   +1 more source

Is It All about the Price? An Analysis of the Purchase Intention for Organic Food in a Discount Setting by Means of Structural Equation Modeling

Foods, 2020
In recent years, discount grocery retailers have expanded their global reach and added to their traditional no-frills offerings to also cater to hedonic consumer needs.
Felix Katt, Oliver Meixner
doaj   +1 more source