Results 61 to 70 of about 5,847,296 (231)
ABSTRACT Online fan communities are important peripheral arenas for sports consumption. However, the psychological and social mechanisms that sustain engagement across these digital spaces are not sufficiently understood. This study thus investigates how Orientation Toward Sporting Events (OSE) drives fan page engagement and, subsequently, satisfaction.
Hamid Shaker +3 more
wiley +1 more source
Hedonic value motivation: impact on consumers’ purchase intention
The focus of this study, using an explanatory and accidental approach, shows consumer buying interest in shopping at modern shopping centers in Surabaya. Data were collected from 90 questionnaires and analysed using the Partial Least Square (PLS).
Wiwik Handayani +2 more
doaj +1 more source
Rethinking Consumer Behavior Through Phygital Episodes
ABSTRACT Consumption unfolds in fused encounters where physical presence and digital mediation co‐occur, which, in turn, reshapes how consumers search, evaluate, purchase, and relate to brands. Consumer behavior research, however, still parses these encounters into channels, touchpoints, and stages that can be studied and managed apart.
Wenny Candra Mandagie, Weng Marc Lim
wiley +1 more source
Online shopping has gained importance with the increase in the use of internet parallel to the development of technology. This development of importance in the field has necessitated the research of the factors effecting online shopping behavior.
ŞENER, Arzu +2 more
openaire +3 more sources
Evolving Paradigms of Sustainability in Luxury Fashion: Evidence From an Emerging Market
ABSTRACT The global fashion industry is both an economic driver and a major contributor of environmental and social challenges. This research examines how sustainable luxury fashion is constructed and adopted within an emerging market context by integrating perspectives from entrepreneurs, industry managers, and consumers.
Sandipan Sen +4 more
wiley +1 more source
Hedonic Shopping Value Analysis on Impulse Buying With Shopping Lifestyle As A Mediating Variable
This study aims to analyze the effect of Hedonic Shopping Value on Impulse Buying with Shopping Lifestyle as a mediating variable among Shopee users in North Kalimantan Province. The research background is the growing prevalence of impulsive purchasing behavior in e-commerce, driven by hedonic shopping experiences, interactive digital platform features,
Edho Valdano Putra +3 more
openaire +1 more source
The effects of Iranian consumers buying tendencies on utilitarian and hedonic shopping value [PDF]
This study investigates the effects of Iranian consumers’ buying tendencies including variety-seeking, compulsive and impulsive buying tendencies and price sensitivity on utilitarian and hedonic value as influencing factors on shopping experience for Manto and Shirt shoppers in the Iranian market. The main constructs were identified from the literature
Irani Neda, Heidarzadeh Hanzaee Kambiz
openaire +1 more source
Towards a theory of shopping: a preliminary conceptual framework [PDF]
One criticism (Arnould, 2000) of Miller's 1998 book, A Theory of Shopping and the jointly authored Shopping, Place and Identity (Miller et al., 1998) is that the authors fail to incorporate or even acknowledge the body of literature which exists within ...
Eccles, Sue +4 more
core +1 more source
The Price of Circularity: Exploring the Determinants of Consumer Willingness to Pay
ABSTRACT The transition towards a circular economy (CE) requires not only technological and organisational innovation but also consumer engagement in adopting circular products. A key driver of this process is consumers' stated willingness to pay (WTP) a premium, which remains constrained by psychological, perceptual and contextual barriers.
Valerio Muto +3 more
wiley +1 more source
Modelling 3D product visualisation for online retail atmospherics [PDF]
Purpose: The Stimulus (S) Organism (O) Responses (R) paradigm has been extensively studied in conventional retailing but has received little attention in the online context.
Algharabat, R, Dennis, C
core +4 more sources

