Results 31 to 40 of about 50,186 (191)

Pengaruh Discount Price, In-Store Display dan Sales People Terhadap Pembelian Impulsif dengan Impulse Buying Tendency Sebagai Variabel Moderasi

open access: yesJ-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia), 2017
Studi ini bertujuan menguji pengaruh impulse buying tendency dalam memoderasi hubungan antara discount price,in-store display dan sales people pada pembelian impulsif. Secara khusus, studi ini menguji apakah discount price, in-store display, sales people
Agustina Setiyowati   +1 more
doaj   +1 more source

Analisis Pengaruh Variabel Antisedan Dari Impulse Buying (Studi Empiris Pada Giant Ekstra Jatiasih)

open access: yesJurnal Manajemen Teori dan Terapan, 2017
Perkembangan dalam bisnis ritel di Indonesia terus mengalami pertumbuhan yang positif dalam 10 tahun terakhir. Untuk menghadapi persaingan yang semakin ketat, Setiap perusahaan ritel perlu memperhatikan perilaku konsumen di dalam toko seperti pembelian ...
Teofilus Teofilus, Steven Ng
doaj   +1 more source

Apakah Romantic Breakup Berperan terhadap Perilaku Impulsive Buying? : Studi Korelasional pada Mahasiswa

open access: yesJurnal Paedagogy, 2023
This study aims to identify the relationship and role of romantic breakups on impulsive buying in college students. This study used a non-experimental correlational method with a quantitative approach through regression and descriptive statistical ...
Azmy Nurulhusaini Itsnan Achmad   +1 more
doaj   +1 more source

Investigating Online Impulse Buying Behavior In South Asian Context [PDF]

open access: yes, 2021
Drawing on the stimulus-organism-response (S-O-R) paradigm this study focuses on online sales promotion, impulse buying tendency and social influence to examine online impulsive buying behavior of online customers of Pakistan.
IFTIKHAR, MARRIYAM, IQBAL, DR. JAWAD
core   +1 more source

IMPULSIVE BUYING BEHAVIOR PERSPECTIVE OF MASLAHAH IMAM AL GHAZALI : STUDY ON SHOPPING BEHAVIOR OF VISITORS IN SOLO GRAND MALL SHOPPING CENTER

open access: yesFiTUA, 2023
This phenomenon of impulsive buying, almost everyone must have done it consciously or not. One of the shopping centers, Solo Grand Mall, gets visitors reaching 10.0000 to 15.000 people every day while on weekends it reaches 20.000 in a day.
Zulfatus Sa’diah, Raisatul Karimah
doaj   +1 more source

The Relationship Between Executive Functions and Impulsive Buying: A Structural Equation Model

open access: yesNeuropsychiatric Investigation, 2022
Objective: Planning, set-shifting, and inhibition are processes that come into play in people’s decisionmaking behavior in their daily lives and are components of executive functions.
Hasibe Arıcan, Hatice Kafadar
doaj   +1 more source

The impact of psychological pricing and sales promotion activities on impulse purchases of clothing in retail stores: Research on consumer behavior in Serbia and Bosnia and Herzegovina [PDF]

open access: yesMarketing (Beograd. 1991), 2022
The impact of psychological pricing and sales promotion activities on impulse purchases of clothing in retail stores: research on consumer behavior in Serbia and Bosnia and Herzegovina The aim of this research was to determine the relationship between ...
Matanović Jelena   +2 more
doaj  

Women’s spending behaviour is menstrual-cycle sensitive [PDF]

open access: yes, 2010
Original article can be found at: http://www.sciencedirect.com/science/journal/01918869 Copyright Elsevier Ltd.When considering why women are more prone to money pathologies than men the influence of ovarian hormones cannot be ruled out.
Fletcher, Ben, Pine, K.
core   +1 more source

The Influence of Personality, Shop Enjoyment, and Impulsive Buying Tendency on Impulsive Buying Behavior in Transmart Ngagel Surabaya

open access: yesIJEBD (International Journal of Entrepreneurship and Business Development), 2020
Purpose: This study aims to analyse the correlation between personality, shop enjoyment, impulsive buying tendency and impulsive buying behaviour statistically. Design/methodology/approach: This study is a quantitative study. Findings: From all the hypotheses proposed, only 3 out of 7 that are significant and supported Research ...
Dian Savitri, Nurul Aini, Joko Suyono
openaire   +2 more sources

Online social enterprise customer behaviour: influences of e-commerce, social media, and altruism on online impulsive buying

open access: yesCogent Business & Management
Many studies have considered online consumer behaviour topics. The growth of e-commerce and social media leads us to examine their effects on online customer behaviour, especially online impulsive buying behaviour.
Jantima Banjongprasert
doaj   +1 more source

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