The Moderating Role of Anticipated Regret and Product Involvement on Online Impulsive Buying Behavior [PDF]
Frontiers in Psychology, 2021 Online impulsive buying behavior has drawn an increasing amount of attention from researchers and marketers as well; however, little research has explored how cognitive aspect and emotional aspect effect online impulsive buying together.
Bin Li +5 more
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Dark triad personality traits and online impulsive buying: the mediating role of social media addiction [PDF]
Frontiers in PsychologyObjectiveThe rapid growth of e-commerce has made online impulsive buying (OIB) an increasingly significant consumer behavior. However, the psychological processes underlying this behavior—particularly the role of individual differences—remain ...
Ümit Doğrul, Selen Salman
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The role of social presence in impulsive buying during live streaming E-commerce: exploring the mechanisms of customer inspiration and positive emotion [PDF]
BMC PsychologyThis research explores the main question related to the relationship between social presence and impulsive buying behavior by understanding the role played by customer inspiration and positive emotion in live streaming e-commerce. The data for this study
Miaoling Liu +3 more
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The Effect of Materialism on Impulsive Buying: The Mediating Role of the Diderot Effect [PDF]
Behavioral SciencesMaterialism is recognized as an important determinant of consumer behavior. However, studies exploring how materialism influences impulsive buying through the Diderot effect in digital contexts remain scarce.
Rana Şen Doğan
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A distant perspective on how the “past” affects the “present”: the impact of early environmental unpredictability on impulsive consumption [PDF]
Frontiers in PsychologyIntroductionWith the growing convenience of shopping and the rise of consumerism, impulsive buying has become increasingly prevalent, sometimes leading to harmful consequences.
Shijin Sun +3 more
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Effects of Sentiment on Impulsive Buying Behavior: Evidence of COVID-19 in Indonesia [PDF]
Journal of Economics, Business & Accountancy Ventura, 2021 This study aims to investigate the effects of positive and negative sentiment on impulsive buying behavior among Indonesian people based on the theory of stimulus organism response (S-O-R).
Ali Mursid
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Relationship between Impulsivity, Value Orientations and Impulsive Buying [PDF]
Managing Global Transitions, 2020 The aim of this study was to examine the role of impulsivity and value orientations in impulsive buying on a convenience sample from the City of Zagreb (N = 220, 44% male), ages ranged from 20 to 55 years (Mage = 26.07, SD = 7.14).
Katarina Sokić +2 more
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Tazkiya Journal of Psychology, 2023 Impulsive buying behavior has increased alongside the growth of digital transactions and technological advancements that simplify purchasing. Psychological studies have scientifically demonstrated that e-commerce website design and enjoyable online ...
Ivana Sheruly +1 more
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Modeling the significance of advertising values on online impulse buying behavior
Humanities & Social Sciences Communications, 2023 Growth in online impulsive buying and digital advertising have drawn the attention of researchers in developed countries, but it is still in its early stages, especially in China.
Zhitan Feng +3 more
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Regulasi Diri dan Pembelian Impulsif Remaja Akhir Penggemar K-Pop dalam Membeli Merchandise K-Pop
Guidena, 2023 Impulse buying is irrational buying behavior because it is less able to make careful consideration before buying, which is supported by a strong desire from within without thinking about its use.
Erly Marcella Padji +1 more
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