Results 21 to 30 of about 692,562 (156)
This study aims to examines the effect of personal factors and situational factors on impulse buying in the context of impulse tourism especially on Tiket.com users in Indonesia.
Fatharani Aghnia Fitri, Heppy Millanyani
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Hubungan Self Monitoring Dengan Impulsive Buying Terhadap Produk Fesyen Pada Mahasiswi Rantau
Penelitian ini bertujuan untuk mengungkap hubungan antara self monitoring dengan impulsive buying terhadap produk fashion pada mahasiswi rantau. Partisipan dalam penelitian ini adalah 259 mahasiswi rantau Univeristas Kristen Satya Wacana yang di tentukan
Giannita Virgy Pramono +1 more
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The Influence of Face Loss on Impulse Buying: An Experimental Study
In this research, the effect of face loss on impulsive buying is examined under the background of Chinese culture. Using experimental studies, we examined the mediating effect of emotion and the moderating effect of self-control.
Gong Sun +4 more
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ONLINE MARKETING STIMULI STRATEGY AND IMPULSIVE BUYING TENDENCY [PDF]
Introduction of faster and cheaper internet connection provide Indian customers a new horizon to explore for shopping at their convenience. This study predominantly deals with how online shoppers impulsive buying tendency trigger with that of marketers E-
K.A., Pavan, Vidhya, S.
core
Pengaruh Personality, Cultural, Materialism, Shopping Enjoyment Tendency terhadap Impulsive Buying Behavior Produk Pakaian di Surabaya [PDF]
Penelitian ini bertujuan untuk menguji pengaruh Personality, Cultural, Shopping Enjoyment Tendency, Materialism, serta Impulsive Buying Tendency terhadap Impulsive Buying Behavior pada perilaku pembelian pakaian oleh konsumen di Surabaya.
ROESGINO, YUSUF SETRO
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Pengaruh Hedonic Shopping Motivations terhadap Impulsive Buying pada Konsumen Produk Fashion
Penelitian ini memiliki tujuan untuk mengetahui pengaruh hedonic shopping motivations terhadap impulsive buying pada konsumen produk fashion. Penelitian ini dilakukan kepada 160 responden dengan rentang usia 19 – 25 tahun dan pernah melakukan pembelian ...
Diyah Ranasari, Fajrianthi Fajrianthi
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Impulse buying is a very complex behavior exhibited by retail consumers and so many components - components that can affect both externally and internally.
Vincentius Edbert Arijaya +1 more
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This study aims to analyze and test the effect of religiosity and marketing external stimulus on impulsive online purchases in generation Z with respondents namely 75 Islamic Economics students at the Jember University Jember campus from class 2017 ...
N. Ari Subagio +3 more
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The Relationship Between Executive Functions and Impulsive Buying: A Structural Equation Model
Objective: Planning, set-shifting, and inhibition are processes that come into play in people’s decisionmaking behavior in their daily lives and are components of executive functions.
Hasibe Arıcan, Hatice Kafadar
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This phenomenon of impulsive buying, almost everyone must have done it consciously or not. One of the shopping centers, Solo Grand Mall, gets visitors reaching 10.0000 to 15.000 people every day while on weekends it reaches 20.000 in a day.
Zulfatus Sa’diah, Raisatul Karimah
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