Results 21 to 30 of about 692,562 (156)

The effect of personal factors and situational factors on impulse buying on Tiket.com users in Indonesia

open access: yesAsian Management and Business Review, 2023
This study aims to examines the effect of personal factors and situational factors on impulse buying in the context of impulse tourism especially on Tiket.com users in Indonesia.
Fatharani Aghnia Fitri, Heppy Millanyani
doaj   +1 more source

Hubungan Self Monitoring Dengan Impulsive Buying Terhadap Produk Fesyen Pada Mahasiswi Rantau

open access: yesJurnal Psikologi Perseptual, 2020
Penelitian ini bertujuan untuk mengungkap hubungan antara self monitoring dengan impulsive buying terhadap produk fashion pada mahasiswi rantau. Partisipan dalam penelitian ini adalah 259 mahasiswi rantau Univeristas Kristen Satya Wacana yang di tentukan
Giannita Virgy Pramono   +1 more
doaj   +1 more source

The Influence of Face Loss on Impulse Buying: An Experimental Study

open access: yesFrontiers in Psychology, 2021
In this research, the effect of face loss on impulsive buying is examined under the background of Chinese culture. Using experimental studies, we examined the mediating effect of emotion and the moderating effect of self-control.
Gong Sun   +4 more
doaj   +1 more source

ONLINE MARKETING STIMULI STRATEGY AND IMPULSIVE BUYING TENDENCY [PDF]

open access: yes, 2021
Introduction of faster and cheaper internet connection provide Indian customers a new horizon to explore for shopping at their convenience. This study predominantly deals with how online shoppers impulsive buying tendency trigger with that of marketers E-
K.A., Pavan, Vidhya, S.
core  

Pengaruh Personality, Cultural, Materialism, Shopping Enjoyment Tendency terhadap Impulsive Buying Behavior Produk Pakaian di Surabaya [PDF]

open access: yes, 2016
Penelitian ini bertujuan untuk menguji pengaruh Personality, Cultural, Shopping Enjoyment Tendency, Materialism, serta Impulsive Buying Tendency terhadap Impulsive Buying Behavior pada perilaku pembelian pakaian oleh konsumen di Surabaya.
ROESGINO, YUSUF SETRO
core   +2 more sources

Pengaruh Hedonic Shopping Motivations terhadap Impulsive Buying pada Konsumen Produk Fashion

open access: yesBuletin Riset Psikologi dan Kesehatan Mental, 2021
Penelitian ini memiliki tujuan untuk mengetahui pengaruh hedonic shopping motivations terhadap impulsive buying pada konsumen produk fashion. Penelitian ini dilakukan kepada 160 responden dengan rentang usia 19 – 25 tahun dan pernah melakukan pembelian ...
Diyah Ranasari, Fajrianthi Fajrianthi
doaj   +1 more source

ANALYSIS OF THE EFFECT OF PROMOTION FOCUS VARIABLES AND PREVENTION FOCUS ON IMPULSE BUYING TENDENCY VARIABLES: EMPIRICAL STUDY ON SHOPEE

open access: yesJurnal Performa, 2022
Impulse buying is a very complex behavior exhibited by retail consumers and so many components - components that can affect both externally and internally.
Vincentius Edbert Arijaya   +1 more
doaj   +1 more source

Religiusitas Pembelian Impulsif dan Stimulus Eksternal Generasi Z dalam Pembelian Online: Studi Kasus Mahasiswa Universitas Jember

open access: yesJurnal Ekonomi Akuntansi dan Manajemen, 2023
This study aims to analyze and test the effect of religiosity and marketing external stimulus on impulsive online purchases in generation Z with respondents namely 75 Islamic Economics students at the Jember University Jember campus from class 2017 ...
N. Ari Subagio   +3 more
doaj   +1 more source

The Relationship Between Executive Functions and Impulsive Buying: A Structural Equation Model

open access: yesNeuropsychiatric Investigation, 2022
Objective: Planning, set-shifting, and inhibition are processes that come into play in people’s decisionmaking behavior in their daily lives and are components of executive functions.
Hasibe Arıcan, Hatice Kafadar
doaj   +1 more source

IMPULSIVE BUYING BEHAVIOR PERSPECTIVE OF MASLAHAH IMAM AL GHAZALI : STUDY ON SHOPPING BEHAVIOR OF VISITORS IN SOLO GRAND MALL SHOPPING CENTER

open access: yesFiTUA, 2023
This phenomenon of impulsive buying, almost everyone must have done it consciously or not. One of the shopping centers, Solo Grand Mall, gets visitors reaching 10.0000 to 15.000 people every day while on weekends it reaches 20.000 in a day.
Zulfatus Sa’diah, Raisatul Karimah
doaj   +1 more source

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