Results 101 to 110 of about 24,487 (307)
ENERGY MANAGEMENT – PUBLIC POLICIES AND IMPLEMENTATION. THE ROLE OF INSTITUTIONS, FROM OVERLAP TO SYNERGY [PDF]
Energy management refers to all activities aimed to improve the effectiveness of the production, transport, distribution and use of energy. On the supply side of the chain, the number of actors is relatively limited, and either the competitive pressure ...
Mihaela COMANESCU, Tudor CONSTANTINESCU
core
International Journal of Environmental SciencesThis research explores how the perceived credibility of social media influencers in terms of expertise, trustworthiness, and attractiveness affects consumer purchase intentions with the use of Source Credibility Theory. The study takes a quantitative format where 288 social media users sampled in the city of Coimbatore (Tamil Nadu), The findings ...
Berlin Sachu, Kadeswaran S, Jayseelan R
openaire +1 more source
Influence of social media fitness influencers’ credibility on users’ physical activity intentions
DIGITAL HEALTHObjective This study explores how trustworthiness, expertise, and attractiveness of fitness influencers affect Chinese users’ attitudes, subjective norms, perceived behavioral control, and intentions to engage in fitness activities on social media. By integrating the Theory of Planned Behavior with source credibility theory, this research examines the ...
Lidong Wang +3 more
openaire +3 more sources
Agribusiness, EarlyView.ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
Agribusiness, EarlyView.ABSTRACT Sustainability labels can help support consumers select more socially and environmentally friendly options, thereby enhancing returns for conscientious producers and promoting the transition to a more sustainable food system. However, consumer confusion regarding labels' meaning undermines their effectiveness.
Monika Hartmann +4 more
wiley +1 more source
Assessing the Bias in Communication Networks Sampled from Twitter
, 2012 We collect and analyse messages exchanged in Twitter using two of the platform's publicly available APIs (the search and stream specifications). We assess the differences between the two samples, and compare the networks of communication reconstructed ...
Borge-Holthoefer, Javier +4 more
core +1 more source
The Role of Certifications in Improving Household Food Security Among Peruvian Farmers
Agribusiness, EarlyView.ABSTRACT Achieving global food security requires sustainable transformations in agri‐food systems. Voluntary Sustainability Standards (VSS) such as Organic and Fairtrade aim to internalize certain social and environmental costs while promoting more equitable value distribution, improved market access, and sustainable production practices.
Lisa‐Marie Schulte, Awudu Abdulai
wiley +1 more source
When Credibility Meets Narrative: Dual Mechanisms Driving Consumer Brand Engagement
Jurnal Manajemen Teori dan TerapanObjective: Utilizing Source Credibility Theory and Narrative Persuasion Theory, this study develops a framework that positions influencer credibility and storytelling as dual antecedents of positive emotion and consumer trust toward consumer brand ...
Rahmawati +3 more
doaj +1 more source
Agribusiness, EarlyView.ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
Asian Management and Business ReviewIn recent years, sales in online platforms have received huge attention from generation Z in Indonesia, along with live streaming business model which has undergone rapid development in recent years.
Adjeng Mariana Febrianti +2 more
doaj +1 more source