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The Influence of Influencer Credibility and Online Promotion Regarding Purchase Intention
Girang Razati +2 more
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Journal of Media Psychology, 2021
Abstract. Influencers are semi-professional microcelebrities on social media platforms such as YouTube, often sponsored by brands to promote lifestyle products to followers. Influencers navigate opposing tensions of their authenticity and relatability with their carefully crafted personas and commercial interests.
Benjamin K. Johnson +9 more
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Abstract. Influencers are semi-professional microcelebrities on social media platforms such as YouTube, often sponsored by brands to promote lifestyle products to followers. Influencers navigate opposing tensions of their authenticity and relatability with their carefully crafted personas and commercial interests.
Benjamin K. Johnson +9 more
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Featured Snippets and their Influence on Users’ Credibility Judgements
ACM SIGIR Conference on Human Information Interaction and Retrieval, 2022Search engines often provide featured snippets, which are boxed and placed above other results with the aim of directly answering user queries. To learn about how users judge the credibility of such results and how they influence search outcomes, a controlled web-based user study (N = 96) was conducted. Using resources made available by scholars in the
Markus Bink +2 more
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The influence of prosody on politicians’ credibility
Journal of Applied Linguistics and Professional Practice, 2014Prosody is an important feature in communication, and the way a speaker uses the various elements of prosody in public speaking may affect listeners’ perceptions and thus the speaker's credibility. This paper explores this topic in relation to speeches made in English by three politicians representing their countries’ 2020 Olympic bids at the 125th IOC
Rodero, Emma +2 more
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The Influence of Personality on Mobile Web Credibility
Adjunct Publication of the 25th Conference on User Modeling, Adaptation and Personalization, 2017Research has shown that the perceived credibility of a website is critical to its success. However, little is known about how individual differences influence this important factor of web design. In this paper, we investigate how personality traits affect the perceived credibility of a website in the mobile domain.
Kiemute Oyibo +2 more
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The impact of anthropomorphic interfaces on influence understanding, and credibility
Proceedings of the 32nd Annual Hawaii International Conference on Systems Sciences. 1999. HICSS-32. Abstracts and CD-ROM of Full Papers, 2003This paper describes a pilot study on decision influence, understanding, and subjective measures of credibility in human interaction with a computerized partner for a fictional decision-making task. Subjects (N=70) were randomly assigned to one of five different computer partners or to a human partner.
Judee K. Burgoon +4 more
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The Credibility of a Source Influences the Rate of Unconscious Plagiarism
Memory, 1999Three experiments were conducted to investigate the relationship between the credibility of information and later unconscious plagiarism of that information. In each experiment, ideas concerning ways to reduce traffic accidents were presented from a more credible source (traffic planners) and a less credible source (college freshmen).
M L, Bink +3 more
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Factors that Influence Mock Jurors’ Perceptions of Child Credibility
Journal of Child Sexual Abuse, 2022Child sexual abuse (CSA) remains a significant societal problem; however, few CSA cases are actually brought to trial. The cases that do proceed to trial typically involve little evidence, therefore, it is imperative that legal professionals become more aware of possible factors that may contribute to jurors' perceptions of child complainants and in ...
Alissa Anderson Call, Twila Wingrove
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The Influence of Accent on Perceptions of Credibility
2018This thesis explores the influence that the New Zealand, Chinese, and Scottish accents have on perceptions of credibility in the New Zealand context. Listener respondents judged the truthfulness of a series of trivia statements, such as “Slugs have four noses”, spoken by six different speakers.
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