Cooperation mode selection and information sharing in a live streaming e-commerce supply chain with traffic data investment. [PDF]
Wang H, Zhu A, Yu L, Mu D, Meng Z.
europepmc +1 more source
Performance Enhancement in Hafnium Oxide Through Homogeneous and Heterogeneous co‐Doping Strategies
This article presents a comprehensive co‐doping toolkit to optimize the performance and reliability of fluorite‐structure ferroelectrics like hafnium oxide. By employing homogeneous and heterogeneous co‐doping strategies, precise control over crystallization behavior, polarization hysteresis, and oxygen vacancy distribution is achieved.
Shouzhuo Yang +10 more
wiley +1 more source
Using marketing strategies to improve recruitment and retention in clinical trials: a scoping review. [PDF]
Ndungu A +3 more
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Alcohol Promotion via User-Generated Content on Instagram and TikTok: A Content Analysis. [PDF]
Crocetti A +7 more
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Social media food marketing landscape of children living in Republic of Srpska, Bosnia and Herzegovina: Piloting the WHO CLICK framework, results and lessons learned. [PDF]
Niškanović J +4 more
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Content Analysis of Tobacco Brands' "Tagged" Section on Instagram. [PDF]
Donaldson SI +4 more
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Byte into sustainability: a scoping review of digital food environment attributes that shape consumers' sustainability perceptions, attitudes, intentions, and behaviours. [PDF]
Boen H, Glenisson L, Hallez L, Smits T.
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Evolution of Digitalisation and Advancement in Communication has taken over the traditional marketing and a new offshoot of marketing that has been developing in this digital world is the Influencer marketing. This emerging marketing is bringing an impact on the consumer usage and buying behavior.
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Das Ziel der Arbeit ist es herauszufinden, wie sinnhaft und effektiv der Einsatz von Influencer-Marketing fu¨r Hotelbetriebe wirklich ist. Hierfür wurde zu Beginn auf grundliegende Begriffe wie Influencer und Influencer Marketing genauer eingegangen, um eine gewisse Grundversta¨ndnis zu garantieren.
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