Results 21 to 30 of about 423,571 (316)

E-marketing Model for Business Websites to Increase Customer Trust and E-loyalty [PDF]

open access: diamondInternational Journal of Business and Social Science, 2019
Ahmad Al Adwan, Khaled Aladwan
openalex   +2 more sources

Value-creating functions, satisfaction and loyalty in business markets: a categorical variable approach using a robust methodology under structural equation modeling

open access: greenQuality & Quantity, 2010
This paper studies the effect of the value-creating functions on satisfaction and loyalty in business markets. The conceptual framework that depicts a direct effect of the manufacturer’s value-creating functions on the distributor’s satisfaction and loyalty also considers the existence of quadratic effects between satisfaction and loyalty.
José Ángel López Sánchez   +2 more
openalex   +3 more sources

Designing a Gamification Model Based on Customer Engagement Indicators to Increase Loyalty and Revenue in Small and Medium-Sized Online Businesses

open access: diamondDigital Transformation and Administration Innovation
This study aimed to design and empirically test a gamification model based on customer engagement indicators to enhance customer loyalty and improve business performance in small and medium-sized online businesses. A mixed-methods research design was employed, combining qualitative and quantitative approaches.
Mohammad Saeed Gullshenas   +1 more
openalex   +3 more sources

Customers’ Perception of Business Model Innovation in Social Enterprises in Mexico

open access: yesJournal of Technology Management & Innovation, 2021
Social enterprises need to identify an innovative and differentiated business model to more efficiently meet the needs of their clients and survive in the long term. However, research on customer perception of this innovation is scant.
Judith Cavazos-Arroyo   +1 more
doaj   +1 more source

Influence of Human Resource Management Policy on Customer Loyalty

open access: yesVilnius University Open Series, 2021
The business would not be able to achieve the set goals without qualified specialists. Therefore human resource management is one of the most important processes to an organisation. HRM policy aspects – employee motivation and job satisfaction – directly
Kamilė Mitašiūnaitė
doaj   +1 more source

Analisis Ekuitas Merek pada Perusahaan Online

open access: yesMabsya, 2019
This study is an empirical study, entitled "Ekuitas Merek pada Perusahaan Online". The purpose of this study was to analyze the measurement model of brand equity in a online company, that if the traditional measurement model that has been used in the ...
Mahardhika Cipta Raharja
doaj   +3 more sources

Model Keterkaitan Persepsi Nilai, Citra Merek, Kepuasan dan Loyalitas Pelanggan Rumah SakitModel Keterkaitan Persepsi Nilai, Citra Merek, Kepuasan dan Loyalitas Pelanggan Rumah Sakit [PDF]

open access: yesJurnal Manajemen Dan Kewirausahaan, 2020
To maintain the continuity of a business/service is important to retain existing customers. It is necessary to see what factors affect customer loyalty.
Elsa Luvia Harmen   +2 more
doaj   +1 more source

The Effects of Religiosity, Trust, Intimacy Toward Commitment and Customer Loyalty at Shariah Microfinance

open access: yesJurnal Aplikasi Bisnis dan Manajemen, 2023
Customer loyalty is a crucial element of the goals achieved in every business. Companies must provide excellent service to increase customer loyalty.
Intan Muliana Rhamdhani, Sulis Riptiono
doaj   +1 more source

Mediating Role of Customer Satisfaction between Service Quality and Customer Loyalty with Non-Interest Bank in Nigeria

open access: yesInternational Journal of Islamic Economics and Finance, 2021
The world has become a global village as competition among banks is now intense. Globalization is fuelling increased competition in Nigerian banking industry and as a result, banks are challenged to adopt customer centred strategies that would enable ...
Sagir Muhammad Sulaiman   +3 more
doaj   +1 more source

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