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The organization for roadmap sales & marketing
Annals of Business Administrative Science, 2023 Roadmap sales & marketing is a medium- to long-term solution sales & marketing conducted by teams. Compared to one off sales & marketing, the sales scale will be dozens of times.
Yoshiaki Yamashiro
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Empirical study of Indonesian SMEs sales performance in digital era: The role of quality service and digital marketing [PDF]
International Journal of Data and Network Science, 2021 This research aims to analyze the relationship between digital marketing on quality service, digital marketing on sales performance, quality service on sales performance, and digital marketing on Sales performance through quality service.
Arifin Djakasaputra +5 more
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Sales prospecting framework: Marketing team, salesperson competence, and sales structure
BAR: Brazilian Administration Review, 2021 Sales management is an integral part of virtually all market exchanges. Marketing team, sales opportunities, salesperson skills, firm sales resources, digital platforms, and sales compensation plan create a marketing-salesperson-firm dynamic underlying ...
Valter Afonso Vieira +1 more
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"Online Touchpoints Matter!" - An Empirical Analysis of Consumer-Brand Relationships in Retail Settings [PDF]
Journal of Emerging Trends in Marketing and Management, 2021 Brand touchpoints represent any communicative touchpoints between consumers and brands along the customer journey and are thus essential for the success of retail brands (Ieva and Ziliani, 2018).
Janina SÜRKEN, Sören SUNDERMANN
doaj
Jurnal Studi Manajemen Organisasi, 2022 This study is intended to describe the effect of digital marketing on the increase in sales volume of MSMEs. The problems in this study include how much increase in sales volume after implementing digital marketing and the reasons why business owners do ...
Aqshal Virgiananda Salendar +1 more
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Designing and Explaining a Model of Marketing and Sales Strategies in the Food Distribution Industry [PDF]
کاوشهای مدیریت بازرگانی, 2021 Introduction: The distribution industry, especially the food distribution industry, is considered as a significant part of the economy due to its huge revenue generation. This industry is of great importance in the field of operation and research for the
Mehdi Haghighi Kaffash +3 more
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Manazhim, 2023 Recent empirical studies show that the use of digital marketing among fishermen is still not optimal due to limitations in content creation and limited online media options. Digital marketing has been heralded as an effort to increase sales to fishermen.
Sulkiah Sulkiah
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Designing marketing and sales strategies model in the chain stores industry [PDF]
مطالعات مدیریت راهبردی, 2023 Introduction: The evolution of the international retail industry is to move from individual stand-alone stores that sell limited products to chain stores that offer more diverse product categories on a more economical scale.
Ali Mansouri kermanshahi +3 more
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Performance Implications of Sales & Marketing Strategy [PDF]
مدیریت بازرگانی, 2013 Recently in marketing literature sales function is viewed in a strategic level and recent work elevates sales strategy from a tactical component to a more strategic component. But what is sales strategy and how it affects sales performance in relation to
Zohreh Dehdashti Shahrokh +1 more
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IMPLEMENTASI DIGITAL MARKETING DALAM MENINGKATKAN PENJUALAN PRODUK DI MS GLOW PALEMBANG
Yonetim, 2022 The increasing development of technology has an impact on all lines of people's lives. This also has an impact on the marketing system in various companies and various other business fields, MS Glow Palembang is one that utilizes technological ...
Tiara Maharani +3 more
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